Course summary

Our MSc Business Analytics is designed to enhance your skills in data analysis and evidence-based decision-making. It is ideal if you are looking to develop your knowledge and technical skills in an area of high demand by all types of organisations. Why choose this course?

• This course will enable you to understand and contextualise big data and business analytics.

• You will gain knowledge so you can understand and critically apply analytical techniques underpinning business analytics.

• You will learn how to critically apply a range of analytical techniques in business functions and propose tactically viable recommendations based on the analysis.

• The course will give you the chance to practise effectively communicating the results and outcomes of analysis, including writing reports and giving coherent and professional presentations.

• Our academic staff are active researchers as well as enthusiastic teachers, and regularly publish cutting-edge articles in the world's leading journals. We have particular research strengths in international business and strategy, the management of innovation and entrepreneurship, human resource management, corporate governance, sports management, and marketing, as well as financial management and accounting.

• We engage in significant collaborative research and have excellent contacts with many public and private sector organisations, professional bodies and researchers at other academic institutions.

• Birkbeck students are drawn from a diverse range in terms of age and academic, social and cultural backgrounds. This creates a stimulating and supportive learning environment.

• Birkbeck is based in Bloomsbury in central London, which is a centre for international business.

• You will have access to Moodle, our online learning resource where all information and materials relating to your programme of study and modules are available, as well as the Birkbeck Library with its wealth of digital resources.

• strategic thinking

• effective communication

• the ability to apply numeracy and quantitative skills, including the use of models to answer organisational questions

• qualitative research skills

• the ability to recognise ethical dilemmas in analytical situations, and to apply ethical, stakeholder and organisational values to situations and choices.