15May
PostgraduateCourse summary
This Master’s degree is a conversion course which is ideal for graduates who would like to change subjects or career direction. This course will provide you with an advanced understanding of business and marketing management techniques and methods. Why study MSc Marketing Management?
- Acquire knowledge of specialist units that explore contemporary issues for today’s marketers, complemented by broader management units, to advance your leadership skills
- Gain invaluable industry experience and build your network through a 30-week placement
- Learn from research-active, industry-experienced academics who are engaged in areas such as consumer behaviour, branding and digital marketing
- Create a significant piece of self-managed research in an area that you are passionate about
- Benefit from the opportunity to undertake a Chartered Institute of Marketing (CIM) professional qualification, highly sought-after by employers
- Graduate with the skills to pursue a successful career and lead at the cutting-edge of marketing, public relations, human resources, finance and many other industries.
Modules
Modules include: Marketing and Strategy; Omnichannel Strategy and Supply Chain Management; Leadership Essentials; Marketing Communications and Brand Management; Sustainability and Social Marketing; Managing People; Research Project Optional: Placement
Professional bodies
Professionally accredited courses provide industry-wide recognition of the quality of your qualification.
- AACSB International
- Chartered Institute of Marketing
Entry requirements
A Bachelors Honours degree with 2:2 in any subject or equivalent. If English is not your first language you'll need IELTS (Academic) 6.0 with a minimum of 5.5 in in each component or equivalent.
Fees and funding
Tuition fees
| England | £11000 | Year 1 |
| Northern Ireland | £11000 | Year 1 |
| Scotland | £11000 | Year 1 |
| Wales | £11000 | Year 1 |
| Channel Islands | £11000 | Year 1 |
| Republic of Ireland | £11000 | Year 1 |
| EU | £17500 | Year 1 |
| International | £17500 | Year 1 |
Additional fee information
All fees are quoted in pounds sterling and are per year. Your tuition fees will be the same for each year of your course. Fees during your placement year (if applicable): £1,850.
Visit Bournemouth University's website for full details.
Provider information
Bournemouth University
Talbot Campus
Fern Barrow
Poole
BH12 5BB
Course contact details
Visit our course page Enquiry form