International Fashion Marketing at Regent's University London - UCAS

Regent's University London

Degree level: Postgraduate
Awarded by: Regent’s University London

International Fashion Marketing (Taught)

There are other course options available which may have a different vacancy status or entry requirements – view the full list of options

Course summary

Developed in consultation with industry experts, this course will train you to become a leader in international fashion marketing. You'll gain a thorough grounding in marketing theory and practice (learning how to be innovative, ethical and adaptable) and apply your knowledge to the global fashion marketplace – growing your understanding of the industry’s processes, from trend forecasting to distribution. Working from live briefs with real clients, you'll develop integrated fashion marketing strategies, explore sources of disruption and innovation and learn how to monopolise opportunities that these changes present, while building your leadership skills and your ability to think creatively and analytically. To expand your understanding further, you'll have opportunities to study abroad in a European fashion capital; collaborate with brands, designers and magazine editors; and attend workshops and masterclasses with leading industry players, who each offer an unparalleled perspective on the fashion industry. Recently, students have heard from: Alejandra Caro, Marketing Director at Harrods Andrew Maag, Former CEO at dunhill Deborah Bee, Formerly at Vogue and Marketing Head at Harrods Sophia Lai – Creative Director of In Bed With You In your final term, you’ll complete a consultancy project – applying your knowledge and conceptual awareness to a fashion marketing research project. Graduate with the knowledge and creative skills to build and implement international marketing strategies. Many of our graduates launch successful careers, working across the world for fashion brands including AllSaints, Burberry, Ralph Lauren, Jaeger, Saks and Vivienne Westwood. Learn in London – the UK's fashion capital Why study Fashion Marketing in London? Studying in the heart of London, you'll have plenty of opportunities to visit influential fashion houses and marketing agencies – working on live briefs and devising strategies for fashion shows, events, campaigns and photoshoots, while building a network of contacts and creating a professional portfolio.

Modules

Core Modules Module Title Fashion Trends, Buying and Distribution Fashion Branding Fashion Marketing Communications Strategies Marketing Strategy Research Methods The Global Fashion Consumer Elective modules (Term 1) You will choose one module from the following. Fashion PR and the Fashion Show Luxury Goods Regent's Connect (language elective) Elective modules (Term 2) You will choose one module from the following. Entrepreneurship and Luxury Fashion Retail Marketing Regent's Connect (language elective) Elective modules (Term 3) You will choose one module from the following. Dissertation Individual Consultancy Project

Assessment method

The programme draws on a wide range of assessment types to reflect the nature of the industry and to give you an adequate opportunity to successfully demonstrate achievement on the programme according to your preferred style of learning. This includes academic essays, research activities, reports, presentations, reflective reports, panel critiques, interviews, group work, material outcomes and live projects. Alternative assessments are provided where possible for students with a registered disability. You will also engage in self-assessment and peer assessment.


How to apply

International applicants

All students pay the same tuition fees at Regent's University London, regardless of nationality. More information is available on the University website: http://regents.ac.uk/study/international-students/

Entry requirements

One of the following qualifications: Minimum second class UK undergraduate degree. Equivalent international qualifications as deemed acceptable by the University. Exceptional entry will be assessed on case by case basis by academic referral only based on: - An undergraduate degree lower than 2:2 plus one year of relevant work experience. - No undergraduate degree but three years of relevant work experience. We also welcome applications from candidates who do not meet the essential entry criteria outlined above. In order to be accepted for exceptional entry, you must: Hold a minimum of two years’ relevant work experience. Provide a 1000-word personal statement outlining your reasons for applying, and how your previous experience is of relevance to the programme you are applying for. Be prepared to attend an interview with the Postgraduate Admissions Panel.


Fees and funding

Tuition fees

EU £20500 Whole course
International £20500 Whole course
England £20500 Whole course
Northern Ireland £20500 Whole course
Scotland £20500 Whole course
Wales £20500 Whole course
Channel Islands £20500 Whole course

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .

Additional fee information

Home/EU advance deposit: £1,000 (non-refundable) Non-EU advance deposit: £4,000 (non-refundable) Please visit the Regent's University London website for more information on fees: http://www.regents.ac.uk/

Sponsorship information

Regent's University London offers a number of scholarships and bursaries to help with the cost of tuition fees. More information is available on the University website: https://www.regents.ac.uk/admissions/scholarships-and-funding

International Fashion Marketing at Regent's University London - UCAS