Fashion Retail Academy

Degree level: Undergraduate
Awarded by: Falmouth University

Business Management for Fashion (2 year accelerated degree)

Make sure you check on the university, college or conservatoire website for any updates about course changes as a result of COVID-19.

Course summary

This brand new and exclusive ‘Fast-Track’ two-year degree course in partnership with Falmouth University has been designed from the ground up with fashion retail employers of all shapes and sizes (from high street to high end and pureplay) to create a new breed of employee. Providing you not only with the latest skills needed for a successful career in a broad range of roles in a management capacity but also of futureproofed business skills and the agility you will need to succeed in contemporary retail environments. Fashion and retail are changing at break neck speed. The continued rise and use of technology, the demand for ‘new now’ and an unstable trading environment has given rise to increased competition and the need to alter business models fundamentally to remain competitive. Retail today bears less and less resemblance to that of a decade ago and our exclusive research into retail of the future clearly shows that this shift will only continue to grow. The Fashion Retail Academy (FRA) and Falmouth University Partnership This degree course has been exclusively developed in partnership with Falmouth University which has been ranked gold in the Teaching Excellence Framework, the new classification of degree teaching standards. The course will be delivered entirely at The Fashion Retail Academy in London and you will have the additional benefit of having access to Falmouth University’s extensive online library collection and resources. You will also become a member of the Falmouth University Student Union. The Degree FRA ‘degrees with a difference’ includes highly practical, industry-focused content delivered over an* accelerated two-year course* including industry involvement ranging from masterclasses to live practical projects, industry mentoring and work placements. Delivered in an accelerated model over 2 years your full BA (Hons) will propel you towards your chosen career a year quicker than a traditional degree. The structure of the course has been designed around study at Level 4 (developing foundational knowledge and awareness), Level 5 (high levels skills development and synthesis of information) and Level 6 (your launch pad for your career). During the course, you will study a range of fashion retail and management subjects so that you can choose from a variety of different career paths at the end of the course. You will study topics covering:

  • Cultural and Contextual Studies
  • Brand management
  • Leadership & management
  • Product Development
  • Consumer behaviour
  • Business economics
  • Fashion Retail management
  • Fashion Retail landscape and environment
  • Professional strategies
  • Internalisation and globalisation
  • Data and analytics in business
  • Entrepreneurship and innovation
The course also includes the FRA unique experience: Unique two year condensed delivery Live Industry Projects, led by employers, to build your experience and portfolio. A work placement each year with one of the 140 fashion retail brand partners working with the FRA – to provide hands on practical experience of different roles and gain industry contacts & experience Industry Mentor throughout your course Course taught by experienced fashion retail industry professionals You will study for three study blocks during the academic year between September and the following August (15 weeks in each). Our two year delivery also means you will only have to pay fees for two years rather than three, saving a full year’s fees and living costs. *Subject to meeting the expected levels of attendance in accordance with FRA’s Attendance Monitoring Policy.

Course details


CULTURAL AND CONTEXTUAL STUDIES The history of fashion including geographic locality, technology, sustainability, societal and cultural influences. You will look at the rise and impact of technology, sustainability and corporate social responsibility. BRAND MANAGEMENT Explore contemporary fashion brands and examine the strategies that are used to create a unique personality, generate appeal and develop a ‘desirability factor’ for potential consumers. LEADERSHIP AND MANAGEMENT PRINCIPLES How to lead and manage people and projects in the fashion environment. A diverse range of topics including understanding the concept of management and leadership, personal and professional development, IT technologies for communication and management, organisational behaviour, business policy and strategy. CONSUMER BEHAVIOUR Incorporating retail trends, consumer behaviour looks at cultural, social, personal and economical behaviours that drive consumers to purchase, and what causes those consumers to develop product and brand preferences, to enable the successful development of a targeted, personalised marketing strategy within retail to appeal to the relevant target audience. BUSINESS ECONOMICS Explore the ever changing balance of market stability within the fashion industry and compare the performance of individual companies which operate within the four market structures. FASHION RETAIL MANAGEMENT Utilise current knowledge to develop research skills, creative and analytical approaches, alongside the application of technical, operational and financial skills, examining management challenges within the sector and using data to inform HR and organisational business strategies. PRODUCT DEVELOPMENT Look at the process, rationale and mechanisms used to create new products including the influences of new design directions, stylistic decisions, brand DNA and commercial considerations which influence the architecture for a specific season. INTERNALISATION AND GLOBALISATION This module includes the diversity, complexity and vibrancy of the international business landscape for fashion business. Understand the opposing advantages of presenting a consistent brand globally whilst maintaining a tailored, operational approach at local level. FASHION RETAIL LANDSCAPE AND ENVIRONMENT Understand the many layers that comprise the retail environment including commercial, cultural, technological and anthropocentric factors. Look at rapid changes in the virtual world that have created an increased demand for online interaction. PROFESSIONAL STRATEGIES Develop a deeper awareness of self-positioning in the fashion industry through reflective practice for professionals including CV and LinkedIn writing workshops, support for business start-up funding and the development of a range of self-promotional material. Industry employers will share advice on how to contact relevant people and attract business funding whilst maintaining entrepreneurship and innovation. DATA AND ANALYTICS IN A BUSINESS ENVIRONMENT Look at business analytics and statistical analysis to support an evidence based approach to management decision making. From loyalty schemes, social media and e-commerce, retailers have increasing access to an abundance of rich data on customer behaviour and business costs. ENTREPRENEURSHIP AND INNOVATION Appreciate the fundamental role that entrepreneurship plays in the business world in terms of economic contribution. Understand the different tools, mindset and values required as an entrepreneur in the fashion industry and how creative problem solving can be applied in the environment.

How to apply

You can no longer submit a new application for courses starting in 2020.

If you already have a 2020 application and are in Clearing, you can add this course as a Clearing choice in Track – contact the university or college first to check they have places.

Application deadlines

If your application is completed by the following date, it’s guaranteed to be considered:

15 January

*If you apply after this deadline, universities or colleges don’t have to consider your application if they’ve filled their spaces, so the sooner you apply, the better!

Application codes

You will need these codes when you add a choice to your application.

Course codeBMF1
Institution code F70
Campus nameFashion Retail Academy
Campus codeF

Points of entry

The following entry points are available for this course:

  • Year 1

International applicants

We regret that this course is not available to international (non-EU) applicants who would require a Tier 4 Student Visa. If English is not your first language, you will need to demonstrate English language skills that are sufficiently developed for successful completion of your studies. We accept a range of recognised English language qualifications that are equivalent to the International English Language Testing System (IELTS) Academic minimum score of 6.0 overall, with a minimum of 5.55 Reading, Writing, Speaking and Listening

Entry requirements

Qualification requirements

QualificationOfferFurther information
UCAS Tariff 104 - 120 points A typical offer is between 104 and 120 UCAS points for entry to undergraduate courses, primarily from Level 3 equivalent qualifications such as A levels, a BTEC Extended Diploma or a Foundation Diploma. You can check how many points your qualifications are worth using the online UCAS Tariff Calculator. Due to the creative nature of our courses, you will be considered on your own individual merit and potential to succeed. We encourage you to get in touch if you are predicted points below this range, thinking about transferring from another institution, or if you have other qualifications or professional experience as we may be able to consider you. If English is not your first language, we accept a range of recognised language qualifications that are equivalent to the IELTS Academic minimum score of 6.0 overall, with a minimum of 5.5 in Reading, Writing, Speaking and Listening. If you require a Tier 4 student visa to study in the UK, you must take an approved Secure English Language Test (SELT) to fulfil government visa requirements.
A level We welcome A Levels in a wide range of subjects, especially in those relevant to the course for which you apply.
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) A typical offer is between 104 and 120 UCAS points
Access to HE Diploma 60 credits (with a minimum of 45 credits achieved at level 3) in a relevant subject.
Scottish Higher A typical offer is between 104 and 120 UCAS points
AS We may consider a standalone AS in a relevant subject, if it is taken along with other A Levels and if an A Level has not been taken in the same subject. However, you will not be disadvantaged if you do not have a standalone AS subject as we will not ordinarily use them in our offers.
Pearson BTEC Level 3 National Diploma (first teaching from September 2016) Acceptable when combined with other qualifications
Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016) Acceptable when combined with other qualifications
Pearson BTEC Level 3 National Certificate (first teaching from September 2016) Acceptable when combined with other qualifications
Scottish Advanced Higher A typical offer is between 104 and 120 UCAS points
International Baccalaureate Diploma Programme 24 points
Welsh Baccalaureate - Advanced Skills Challenge Certificate (first teaching September 2015) A minimum of 40 UCAS tariff points, when combined with a minimum of 64 UCAS tariff points from the Supporting Qualifications
Extended Project Acceptable when combined with other qualifications
Leaving Certificate - Higher Level (Ireland) (first awarded in 2017) A typical offer is between 104 and 120 UCAS points
Leaving Certificate - Ordinary Level (Ireland) (first awarded in 2017) A typical offer is between 104 and 120 UCAS points
Cambridge International Pre-U Certificate - Principal A typical offer is between 104 and 120 UCAS points

If you are able to demonstrate relevant, current, equivalent experience instead of formal qualifications, we encourage you to apply

English language requirements

If English isn't your first language, we'll need to see academic proof of your level of written and spoken English. We require a minimum International English language testing system (IELTS) score of 6.0 (or recognised equivalent*). This test must have been taken no earlier than two years before you start at the Fashion Retail Academy. * Trinity (taken in the UK) - 111 Cambridge ESOL Exams - CAE or FCE Cambridge English scale 176 Common European Framework - C1 - C2

Fees and funding

Tuition fees

EU £11100 Year 1
England £11100 Year 1
Northern Ireland £11100 Year 1
Scotland £11100 Year 1
Wales £11100 Year 1
Channel Islands £11100 Year 1

Additional fee information

£70 - recurring annual cost. £50-£200 - One off costs for the course duration (compulsory trips, final portfolios or shows, etc). £300 - Optional study visits and placements for the course duration. Additionally, if you need to bring equipment or materials with you, these will be outlined in your induction
Business Management for Fashion (2 year accelerated degree) at Fashion Retail Academy - UCAS