This course, created in collaboration with employers, will give you the opportunity to develop the digital marketing skills needed for a career in media and marketing. During your degree you will use real-life client briefs to explore and apply the latest tools for social and online media creation, data analytics and digital marketing management. This four-year course includes an initial full-time Foundation Year and offers an alternative route into university and gaining a degree. This route is for you if you do not have the necessary qualifications or don’t yet feel ready to begin degree-level study, or are returning to education and would like some support to get up to speed with learning in a university setting. The Foundation Year in Arts and Communication will allow you to develop your academic skills and confidence as well as introduce you to key concepts, debates and skills that will support and inform your subsequent years of undergraduate study. Following successful completion of your Foundation Year, you’ll progress onto Year 1 of our Digital Marketing BA (Hons) degree.
Academic skills and studying with confidence: We'll help you develop core academic skills such as using electronic resources, planning and note-taking, communication skills related to essay and report writing and delivering presentations. You'll learn how to manage your time, how to prioritise and how to manage stress, and you’ll become more confident in engaging with collaborative learning, debates, discussions and critical reflection. Project: You’ll study an area of interest related to your chosen degree. You’ll work individually on your project, whether that's a written report, a presentation and oral examination, a film or a series of blog posts. You’ll undertake problem-solving learning, and formative feedback and support will be provided throughout, helping develop your self-confidence. Communication: Introduction to the Modern Media: This module will introduce you to various types of media, both in theory and practice. You’ll explore the role of 'story' in film and television, radio and the web that engages with audiences. You’ll develop an understanding of narrative structure, character development and idea generation, as well as understanding the skills and concepts required by the creative industries through lectures, workshops and practical exercises. Image: Introduction to Humanities: This module explores a range of historical approaches towards images and the social power they embody. From religious icons to celebrity glamour, fine art to selfies, you will develop an understanding of what humans have done and can do with images to shape attitudes and beliefs. As well as seminars, short lectures and workshops, you'll undertake an individual or group project to produce work that reflects the culture of 'image'. For module information on the related three-year honours degree, please visit our website.
Professionally accredited courses provide industry-wide recognition of the quality of your qualification.
- Chartered Institute of Marketing
How to apply
This course has limited vacancies, and is no longer accepting applications from some students. See the list below for where you normally live, to check if you’re eligible to apply.
Republic of Ireland
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
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Points of entry
The following entry points are available for this course:
- Year 1
The student satisfaction data is from students surveyed during the Covid-19 pandemic. The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
|Northern Ireland||£9250*||Year 1|
|Channel Islands||£9250*||Year 1|
*This is a provisional fee and subject to change.
Additional fee information
Leeds Trinity University
Clearing contact details
Clearing contact detail
Course contact detailsVisit our course page
0113 283 7123
0113 283 7150