University of Derby has opted into the TEF and received a Gold award.
BA (Hons) Marketing (PR and Advertising)
Offering practical, in-depth study of one of the most exciting business disciplines, this specialist degree equips you to plan effective communication campaigns that deliver the right message to the right people in the right way.
Why choose this course?
Build skills in marketing communications, PR and advertising. Keep up to date with latest multi-media techniques. Learn how a strong, consistent brand image is developed – and the impact it has on business profitability. Marketing at Derby is ranked Top 10 in the Guardian University Guide 2020.
Is this course for you?
If you’re intrigued by the way companies promote products, services and brands to different audiences, BA (Hons) Marketing (PR and Advertising) is the right choice. It’s accredited by the Chartered Institute of Marketing (CIM) so – if you choose specific modules – you’ll gain exemptions towards the CIM Diploma in Professional Marketing.
How you will learn
Whether in a classroom, computer lab or studio, all your learning will be framed in a business context. We encourage you to be creative – devising eye-catching media, memorable slogans and mood boards to produce powerful communications.
Opportunities and experiences
Through live company projects, networking with marketing agencies, trade fairs and exhibitions, you’ll gain insights into latest trends and ideas. You can even choose to spend a semester studying at CEU San Pablo University in Madrid.
Careers and employability
BA (Hons) Marketing (PR and Advertising) propels you to success in areas like account, product, brand or communications management. Your skills in campaign development and analysis will set you apart as a marketer who can demonstrate real return on investment. Our graduates now make their mark everywhere from multinational blue-chip companies to their own agencies.
Did you know? We also offer this course:
- With a Foundation Year
How to apply
If your application is completed by the following date, it’s guaranteed to be considered:
15 January*If you apply after this deadline, universities or colleges don’t have to consider your application if they’ve filled their spaces, so the sooner you apply, the better!
You will need these codes when you add a choice to your application.
|Campus name||Main Site|
This course may be available at alternative locations, please check if other course options are available
Points of entry
The following entry points are available for this course:
- Year 1
|UCAS Tariff||96 - 112 points||Your offer will be based on your predicted grades from your core A2s (full A levels), BTEC Diploma etc. We will accept up to 16 points towards the total from level 3 qualifications such as AS (where those AS levels are not taken on to A2 level), the Extended Project, or Music qualifications. In addition you are required to have 5 GCSEs grades A-C or grade 4 including Maths and English. For Access to HE please see the specific credits required in the section for Access to HE|
|Access to HE Diploma||Pass Access to Higher Education Diploma (60 credits) with a minimum 24 level three credits at Merit plus GCSE Maths and English. Functional Skills or Key Skills at level 2|
Fees and funding
|Channel Islands||£9,250||Year 1|
|Northern Ireland||£9,250||Year 1|