University College Birmingham

Events Management University College Birmingham Degree level: Undergraduate Awarded by: University of Birmingham

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Course summary

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  • Course snapshot

Our Events Management degree, accredited by University of Birmingham, will open doors to a number of exciting career paths within the highly creative and varied events management industry.

  • Who’s the course for?

This course is for students who want to have their finger on the pulse of a constantly evolving market place. You will love keeping pace with new technologies and trends. Our degree will equip you with the management skills and practical experience you need to succeed in this demanding sector.

  • Why should I study the course?

Employers are seeking graduates with strong communication, leadership and managerial skills to create the “wow” factor at events – and that is just what our degree aims to equip you with. This course will develop your appreciation of events planning, financial management, project management, marketing and risk management. We will give you a platform to launch your career.

  • Great. Tell me some more

Managing events is exciting and the potential for graduates is considerable. Opportunities are varied and can lead to careers in sub sectors of the industry such as meetings and exhibitions; sporting events; festivals; wedding planning; and incentive travel.

You will be ideally placed to make the most of exciting opportunities because Birmingham is at the heart of the UK’s thriving exhibition and events industry. The city is home to the NEC, the NIA, Symphony Hall and the International Convention Centre, which all host a vast range of events, concerts and conferences. With UCB’s extensive network of contact throughout the industry, you will gain valuable experience from field trips, live projects and through the planning of a live event in Year 2.

  • So what modules will I study?

Year 1: Events Studies, Event Design, Events Business Environment, Managing Activities & People, The Events Industry, Planning for Events and Support Services for Events.

Year 2: Events Finance, Event Hospitality Management, Events Marketing, Research Principles, Project Management for Events, Live Events Project.

Optional work placement.

One option from: Dynamics of Business Events, Social Media in Tourism, Stadium and Arena Management, Modern Languages (Upper Intermediate), Professional Events Practice, Creative Business Enterprise, Training and Development Skills for Managers.

Year 3: Winning Events Contracts, Mega Events, Festivals & Events Tourism, International Research Project and Event Crisis Strategy.

One option from: Financial Strategy, Strategic Human Resources Management, Modern Languages & Cultural Studies, Destination Management, Dark and Thanatourism Management, Global Marketing Solutions and Personal Effectiveness and Behavioural Skills.

  • What skills will I gain?

Over the course of this qualification you will gain a comprehensive understanding of the events management sector and the processes involved in creating a successful event. You will be given detailed information about events systems, project management and how to oversee a live event. You will be taught how to manage large-scale events such as conferences, concerts, product launches, festivals and carnivals – and encouraged to develop a specialism that relates to your future career.

You will go on residential visits in your first two years of study, and visit a European destination in your final year. You could also choose to give yourself the employment edge by learning a language for free.

  • What about the future?

Events Management graduates with proven managerial skills, drive and leadership can progress quickly. Graduates can pursue careers in:

  • Festivals and cultural events

  • Convention and exhibition centres

  • Sporting events

  • Events management companies

  • Charity promotion and fundraisers

Graduates who want to continue their studies can progress to postgraduate level with courses offered at UCB.

Course details

Modules

Year 1: Events Studies, Event Design, Events Business Environment, Managing Activities & People, The Events Industry, Planning for Events and Support Services for Events.

Year 2: Events Finance, Event Hospitality Management, Events Marketing, Research Principles, Project Management for Events, Live Events Project.

Optional work placement.

One option from: Dynamics of Business Events, Social Media in Tourism, Stadium and Arena Management, Modern Languages (Upper Intermediate), Professional Events Practice, Creative Business Enterprise, Training and Development Skills for Managers.

Year 3: Winning Events Contracts, Mega Events, Festivals & Events Tourism, International Research Project and Event Crisis Strategy.

One option from: Financial Strategy, Strategic Human Resources Management, Modern Languages & Cultural Studies, Destination Management, Dark and Thanatourism Management, Global Marketing Solutions and Personal Effectiveness and Behavioural Skills.

Assessment method

  • Teaching
    Teaching is carried out by appropriately qualified and experienced lecturers and in a typical week you will have up to 14 contact hours of teaching made up as follows:

  • Large group teaching - 6 hours of lectures

  • Smaller group teaching - 3 hours of teaching in smaller groups discussing topics relevant to the modules. This will also include computer based activities

  • Tutorials - 3 hours of tutorials (involving personal, group and academic sessions each week)

  • Subject advice sessions - 2 hours per week

  • Field trips and visits - An average of 25 hours each year

  • Individual study
    You will need to apportion approximately 20 hours per week of your own study time in preparation for lectures and preparing for and completing assessments. UCB Online provides a 24 hour access to learning and support material. Students who study Professional Events Practice in years 1 & 2 are expected to accumulate, on average, 8 hours of work experience per week (360 hours).

  • Assessment
    Assessment is designed to provide you an opportunity to demonstrate your strengths in a number of ways and so a variety of assessment methods are used. There is a strong focus on the vocational nature of this course including live project work and industry based assignments.

An estimated breakdown of the assessment for this course is as follows:

  • Coursework - 76%
  • Practical Assessment - 13%
  • Written Examination - 11%

Please note that the information provided above is indicative only and actual timetables and assessment regimes will be issued to students at induction.

Our teaching and assessment is underpinned by our Teaching, Learning and Assessment Strategy 2015-2020.


How to apply

Application deadlines

If your application is completed by the following date, it’s guaranteed to be considered:

15 January

*If you apply after this deadline, universities or colleges don’t have to consider your application if they’ve filled their spaces, so the sooner you apply, the better!

Application codes

You will need these codes when you add a choice to your application.

You are viewing a course summary page, please select a course option to see the application codes

Points of entry

The following entry points are available for this course:

  • Year 1

International applicants

All non-EU international students can apply directly via our online application forms: https://public.dataharvesting.com/ucb/io/aps/1255/v1/index.php Undergraduate applicants can also apply via UCAS, if they wish to apply to more than one university. The International Admissions team aim to respond to any new application made directly via the online application form within 5 working days of receipt. However, this can vary during peak application periods (particularly January-March) or if the team require additional information to process your application. Applicants who apply to transfer to University College Birmingham on to a second year or final year of a course will have their course mapped for entry and the conditions of entry will be stated on UCAS track. Each application is considered individually and careful consideration is given to all information on your application form, particularly your personal statement, reference and the qualifications you have taken or are in the process of taking. In most cases, a decision to make an offer can be based on this information alone, however we may need to make further enquiries, particularly relating to your immigration status or previous studies in the UK.


Entry requirements

Qualification requirements

Qualification Offer Further information
UCAS Tariff 104 points The entry criteria at UCB can be met using different and multiple Level 3 qualifications.

If you are unsure if your qualification is accepted call us on 0121 604 1040.
A level You will need a minimum of 104 UCAS Tariff points from 2 A levels (or their equivalent)

We do not specify specific grades in our Admissions offer for A level learners we will look at your total achievement and or predicted grades.
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) You will need a minimum of 104 UCAS Tariff points

We do not specify specific grades in our Admissions offer for BTEC learners we will look at your total achievement and or predicted grades.
Access to HE Diploma You will need a minimum of 104 UCAS Tariff points

We do not specify specific grades in our Admissions offer for Access to HE learners we will look at your total achievement and or predicted grades.
Scottish Higher You will need a minimum of 104 UCAS Tariff points

We do not specify specific grades in our Admissions offer for Scottish Higher learners we will look at your total achievement and or predicted grades.

Students who are studying a mixture of qualifications will receive an offer that will be inclusive of all Level 3 qualifications. For example, our standard offer would be - A minimum of 104 UCAS Tariff points, from a combination of your Level 3 Qualifications


English language requirements

To apply for all undergraduate degrees, if your first language is not English, you will need to sit an approved test in English.

UCB English Language Requirements

http://www.ucb.ac.uk/our-courses/international/english-language-requirements/english-language-requirements-table.aspx


Fees and funding

Tuition fees

Channel Islands £9,250 Year 1
EU £9,250 Year 1
International £9,900 Year 1
England £9,250 Year 1
Northern Ireland £9,250 Year 1
Scotland £9,250 Year 1
Wales £9,250 Year 1

Additional fee information

All Fees above are subject to change and UCB will update this cost information when our 2019 entry fee is agreed. UK/EU: This is a yearly fee, and will increase with inflation in subsequent years in line with the Government's permitted rise. If you are an English or EU student studying your first higher education qualification, you can apply for a tuition fee loan from the Student Loans Company. You will not start repaying this loan until you leave the course and are earning over £25,000 a year. If you live in Scotland, Wales or Northern Ireland, you should apply to Student Finance Wales, Student Finance Northern Ireland, or SAAS. The loans and grants available to you will differ from those available from Student Finance England. UCB does not charge for 24 or 48-week placements. International: More information about International Fees please go to our website here - http://www.ucb.ac.uk/our-courses/international/tuition-fees-and-scholarships.aspx

Provider information

Visit our website

University College Birmingham
Summer Row
Birmingham
B3 1JB


Course contact details

Visit our course page
UG Domestic Home and EU Admissions

0121 604 1040


International Admissions

0121 232 4447