Bournemouth University has opted into the TEF and received a Silver award.
Accredited by the Chartered Institute of Marketing, the Association of Project Management and Institute of Direct and Digital Marketing, this exciting four-year course primes you with theoretical knowledge and practical skill set needed to create and oversee events, large and small. To succeed in events management you’ll need an expert grasp of event marketing, financial reporting, project planning, event bidding and consumer behaviour - all of which are covered by this course.
During your studies you’ll get the opportunity to organise a live event as part of a team with your fellow students, giving you the opportunity to explore issues such as strategic planning, cultural diversity and issues of sustainability for the event industry. Additionally to this, you’ll complete a 30-week work placement, that can be anywhere in the world, to build a network of professional contacts, bolster your resume, and ultimately enhance your employability.
In your final year, you’ll have the choice of options to study, allowing you to tailor your curriculum to suit your interests, passions and career goals. You'll also benefit from a dynamic mix of guest lecturers, visits to local and regional event venues and real-life case studies.
Undergraduate students who will successfully complete the Digital Marketing unit have the opportunity to achieve the IDM qualification level 4 Certificate in Digital Marketing, as a result of exemptions awarded by the IDM for the Digital Marketing unit.
91% of our students are working or studying 6 months after graduating (Destination of Leavers from Higher Education, 2019).
You will study a range of subject areas including Event Business, Economics for Events Professionals, Event & Experiential Marketing, Event Design, Creativity & Innovation, Critical Studies in Events, Consumer Psychology for Events, Professional Development & Workplace Dynamics, Financial Appraisal for Business, Live Event Development & Delivery, Sustainable Project Management and Digital Marketing Communications. You’ll also be able to choose a number of optional units to tailor your study.
Professionally accredited courses provide industry-wide recognition of the quality of your qualification.
- Chartered Institute of Marketing
- Travel and Tourism, Institute of
- Project Management, Association for
- Institute of Direct and Digital Marketing
How to apply
If your application is completed by the following date, it’s guaranteed to be considered:
15 January*If you apply after this deadline, universities or colleges don’t have to consider your application if they’ve filled their spaces, so the sooner you apply, the better!
You will need these codes when you add a choice to your application.
|Campus name||Main Site|
This course may be available at alternative locations, please check if other course options are available
Points of entry
The following entry points are available for this course:
- Year 1
- Year 2
- Year 4
|UCAS Tariff||104 - 120 points||104 - 120 tariff points including a minimum of 2 A levels or equivalent|
|Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)||DMM||112 tariff points|
|Access to HE Diploma||102 - 118 tariff points with any combination of Distinction, Merit, Pass grades.|
|Scottish Higher||104 - 120 tariff points from Scottish Highers|
|Extended Project||Accepted as part of the overall tariff but it must be accompanied by 2 A-levels or equivalent|
|GCSE/National 4/National 5||GCSE English Language or English Literature and Mathematics grade 4 (or grade C in the old grading system). We also accept iGCSEs, Key Skills and Functional Skills and other qualifications at Level 2 of the National Qualifications Framework.|
|International Baccalaureate Diploma Programme||28 - 31 points||28 - 31 points|
|OCR Cambridge Technical Diploma||D*D||104 tariff points|
|OCR Cambridge Technical Extended Diploma||DMM||112 tariff points|
|OCR Cambridge Technical Introductory Diploma||Accepted as part of the overall tariff but it must be accompanied by an A-level or equivalent|
|OCR Cambridge Technical Subsidiary Diploma||Accepted as part of the overall tariff but it must be accompanied by an A-level or equivalent|
|Pearson BTEC Level 3 National Diploma (first teaching from September 2016)||D*D||104 tariff points|
|Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016)||Accepted as part of the overall tariff.|
|Pearson BTEC Level 3 National Foundation Diploma (first teaching from September 2016)||Accepted as part of the overall tariff but it must be accompanied by an A-Level or equivalent.|
|Welsh Baccalaureate - Advanced Skills Challenge Certificate (first teaching September 2015)||Accepted as part of the overall tariff but it must be accompanied by an A-Level or equivalent.|
Apprenticeships: We recognise the transferable knowledge and skills gained through apprenticeships and welcome applications from students with a Level 3 Advanced Apprenticeship recognised by the Institute for Apprenticeships. Each application will be considered on a case-by-case basis.
Mature applicants: We recognise that mature applicants may have a wealth of experience rather than formal qualifications, so we’ll consider your application on these merits if included in your application. You’ll need to apply to BU in the usual way through UCAS and you may be invited to an interview to discuss your suitability for the course based on the experience you tell us about in your application.
English language requirements
|IELTS (Academic)||6.0||If English is not your first language, you will need IELTS (Academic) 6.0 with a minimum of 5.5 in each component of writing, speaking, listening and reading.|
Fees and funding
|Channel Islands||£9,250||Year 1|
|Northern Ireland||£9,250||Year 1|