29Jun
UndergraduateDe Montfort University has participated in the Teaching Excellence Framework.These ratings were awarded in 2023, for four years.
Open days
Course summary
Overview Tourism and Hospitality are vast global sectors which are growing in a changing market. This top-up degree will provide you with up-to-date industry knowledge and the opportunity to build transferable skills which are essential for management roles within both industries and related sectors. You will be introduced to the theory and practice of tourism and hospitality with a focus on marketing, branding, sustainability and effective leadership. You will learn to analyse complex problems facing the industry and to make strategic and operational decisions using critical thinking. This course offers you a wide range of opportunities that will equip you for an exciting career in hospitality and tourism by developing your understanding of different cultures and consumer behaviours with a real-world international research visit to a European city. This course is closely linked to Arts and Festivals Management at DMU which is ranked number one in the UK in the ‘Hospitality, Event Management and Tourism’ subject area (Guardian University Guide, 2023). Key features
- Gain an honours degree in International Tourism and Hospitality Management in one year then go on to study Cultural Events Management MSc.
- You will work in partnership with travel agents, tour operators, airports, major tourism and hospitality brands and independent hotels.
- You will benefit from an exciting range of events in collaboration with local, national and European tourism and hospitality providers including a DMU Global trip.
- You will have the opportunity to study innovative and contemporary modules in natural and cultural tourism, eco-tourism and dark tourism and their wider impact on tourism and hospitality in the UK and global economy.
- Benefit from top-quality teaching by industry experts, who are actively engaged in international research so up-to-date on current industry practices, opportunities and challenges.
- Benefit from Education 2030, where a simplified ‘block learning’ timetable means you will study one subject at a time and have more time to engage with your learning, receive faster feedback and enjoy a better study-life balance.
Modules
Top-Up Block 1: Destination Marketing This module presents the opportunity to study Destination Marketing and place branding. Using case studies such as IAMsterdam and I Feel sLOVEnia, the module will explore how territories/destinations brand themselves. The PRICE Model will be introduced to support this module. By evaluating the role of marketing and marketers within an organisation and its interactions with consumers, as well as the impacts of cultural, technological and environmental advancements, students will develop critical analysis and thinking. Students will examine the content, communications and branding strategies of different types of tourism and hospitality brands to test their knowledge and develop practical skills. Students will develop employability skills such as teamworking, visual communication and presentation. Assessment: Group Presentation 40% and Infographic and Report 60% Block 2: Tourism and Hospitality Products: Natural, Cultural, Eco and Dark Tourism This module provides students with the opportunity to study a range of niche forms of tourism including natural tourism, cultural tourism, eco-tourism and dark tourism. Student will be presented with a range of case studies which will allow them to explore the factors which influence these forms of tourism. Students will reflect and evaluate the ethical foundations and sustainability of these forms of tourism. Students will also consider consumer behaviour and the social, cultural and political contexts which drive engagement with these tourism and hospitality products Assessment: Presentation 30% and Report 70% Block 3: International Tourism and Hospitality Research Visit In this module students develop their understanding of the needs of the traveller from the perspective of the Tourism and Hospitality sectors. The core of the module presents the opportunity for a 5-day international research visit to a European city. As an example, Amsterdam is the largest metropolitan area in The Netherlands and has many museums and cultural areas with a direct Eurostar line from London to Amsterdam which launched October 2020. This allows for many tourists and business travellers to take a sustainable option; travelling by train rather than plane. Amsterdam City Council has also launched a campaign (30th March 2023) to discourage ‘nuisance tourists’ such as the hen and stag weekends. The assessment for this module includes primary research, enabling students to also gain an understanding of the ethical processes required for research. The assessment will be presented as a ‘real life context’ to the academic team and a partner within the travel industry such as a tour operator/travel agent or general manager of a hotel. Assessment: Presentation 100% Block 4: Dissertation The dissertation aims to offer students the opportunity to explore in some depth a topic of their own choice, in which they will need to demonstrate competence in the extended application of a selected part of the methodology of the subject. It aims to develop competence in self-managed study and to deepen the student's awareness of the value of in-depth research. Assessment: Viva 10% and Dissertation 90%
Assessment method
Overview You will complete a dissertation with a focus on developing your research skills. Destination Marketing, place branding and tourism niche products such as Natural, Cultural, Eco and Dark Tourism are taught. The International Research Visit module presents the opportunity to take part in a research visit to a major European city through DMUGlobal. Contact hours You will be taught through a combination of lectures, tutorials, seminars, workshops, group work and self-directed study. You will normally attend around 6 hours of timetabled taught sessions (lectures and seminars/workshops) each week, with some additional field-trips and tutorials. We expect you to undertake at least 25 further hours of independent study to complete project work and research.
How to apply
31Jan
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- N841
- Institution code:
- D26
- Campus name:
- Leicester Campus
- Campus code:
- Y
Points of entry
The following entry points are available for this course:
- Year 1
Entry requirements
Qualification requirements
UCAS Tariff
Student Outcomes
Operated by the Office for Students
There is no data available for this course. For further information visit the Discover Uni website.
Fees and funding
Tuition fees
| England | £9250 | Year 1 |
| Northern Ireland | £9250 | Year 1 |
| Scotland | £9250 | Year 1 |
| Wales | £9250 | Year 1 |
| International | £15750 | Year 1 |
Additional fee information
No additional fees or cost information has been supplied for this course, please contact the provider directly.
Provider information
De Montfort University
The Gateway
Leicester
LE1 9BH