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Marketing at Leeds Beckett University - UCAS

Course options

2025 - 20262026 - 2027
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There are other course options available which may have a different vacancy status or entry requirements – view the full list of options

Leeds Beckett University has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.

Course summary

Influence the way the world thinks and buys. You'll build in-demand marketing, data, digital, and creative skills, and turn bold ideas into real impact. Ever wonder how brands seem to know what you want before you do? Why do some ads feel like they were made for you? From the clothes you wear to the food and drinks you consume, marketing is everywhere. On this marketing degree, you'll discover how marketers combine behaviour, data, and insight to create campaigns you just can't ignore. In a world where trust is priceless, savvy marketers help brands connect, inspire, and make an impact. You'll learn how to influence decisions, create unforgettable experiences, and lead with insight. You'll explore how brands grow, how audiences think and behave, and how digital tools bring campaigns to life. As part of this marketing course, you'll:

  • Combine theory with practice to master topics including brand strategy, communications, digital analytics, and sustainable marketing
  • Explore how marketing shapes behaviour, sways choice, and influences culture
  • Analyse marketing data to make smart and strategic decisions
  • Develop campaigns that creatively tackle social, ethical, and brand challenges
  • Apply your skills and build a professional, results-driven portfolio through live briefs, client projects, and work experience
You'll graduate as a confident, creative marketer, ready to drive campaigns that inspire, persuade, and shape the future of brands. Find out more... Stand out with CIM accreditation This marketing degree is accredited by the Chartered Institute of Marketing (CIM), a globally recognised professional body. CIM content is integrated into your course, providing you with internationally relevant knowledge, skills, and hands-on experience that employers actively seek. If you pursue further qualifications, you'll be exempt from certain modules, giving you a head start towards desirable industry credentials. Explore your future in real business settings Practical experience is central to your learning at Leeds Business School. You'll tackle live briefs with clients, craft campaigns that resonate with audiences, and showcase your work in a professional portfolio that proves you can deliver results. Explore our Marketing Leeds site to see what you could produce. You can also take advantage of placement year and internship opportunities to grow your confidence, boost your CV, and explore a career path that excites you. Master the tools of the trade Modern marketing runs on data, insight, and creativity. You'll get hands-on with industry-standard digital tools, social analytics platforms, content creation software, and campaign planning systems to develop your ideas into campaigns that convert and resonate. Learn in a modern business hub Study at our City Campus in central Leeds, a thriving hub for creative, retail, and digital industries. You'll connect with employers, attend live events, and learn from leading marketing professionals who'll show you how theory translates to inspiring campaigns that achieve impressive results. Why study the BA Marketing course at Leeds Beckett University?
  • CIM accreditation - kickstart your career with a degree built around renowned industry intel, providing a head start toward professional qualifications
  • Curate an impressive portfolio of real-world experience by working on live client briefs and developing campaigns powered by authentic marketing data
  • Industry-ready skills - master data, digital tools, analytics, and creative marketing techniques that professionals use every day
  • Placements and internships - connect theory with practice and build your confidence as you explore a career path that excites you
  • Study marketing in Leeds, a vibrant city hub for creative, retail, and digital industries, where you'll connect with local, national, and global employers

Modules

Year 1 Core Modules:

  • Marketing Essentials
  • Applied Marketing, PR & Communications Practice
  • The Communications Toolkit
  • AI & Marketing
Year 2 Core Modules:
  • Marketing Research
  • Campaigning Planning
  • Integrated Brand Communications
In addition, choose from a list of Year 2 option modules. Please check our website for a full and up-to-date list. Year 3 Core Modules:
  • Marketing & Digital Strategy
  • Sustainable Marketing
  • Individual Research Project
  • Services Marketing
In addition, choose from a list of Year 3 option modules. Please check our website for a full and up-to-date list.

How to apply

14Jan

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application codes

Please select a course option – you will then see the application code you need to use to apply for the course.

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements

Additional entry requirements

Other

We may use selection criteria based on your personal attributes; experience and/or commitment to the area of study. This information will be derived from your personal statement and reference and will only be used if you have met the general entry requirements.

Student Outcomes

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Employment after 15 months (Most common jobs)
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Fees and funding

Tuition fees

No fee information has been provided for this course

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .

Additional fee information

Please see www.leedsbeckett.ac.uk for fee information.
Marketing at Leeds Beckett University - UCAS