Course summary

Why Photography: Editorial and Advertising? What is Editorial & Advertising Photography? Well, it’s everywhere you look. Editorial photography is about creating stories. It’s in magazines, in print or online, it’s content creation for social media, Instagram, TikTok, blogs, and behind the scenes photography for Films, TV and Brands. Advertising photography promotes, sells, raises awareness for Brands, products, services, charities and organisations, in print, magazines, posters, sides of buses, and everywhere online, from social media to banner ads. You will become part of our mutually supportive photography and creative community that works across year groups, courses and has a fantastic network of alumni all there to encourage the development of your creative practice. Our students create photography and moving image, for editorial and advertising clients from fashion to food, studio to automotive, music to still life, portraits to interiors, so whatever your interests we will help you develop your creativity and learn how to apply this professionally. Our graduates become successful freelancers and get jobs in photography and the wider creative industries. Check out our Instagram @edandadphoto to see what our students do and listen to some IG chats with students and graduates of our course. ‘The course is industry focused and fosters entrepreneurship and professional working practices. The curriculum content promotes diversity and ethical working practices.’ 2021 External Examiner report, Editorial & Advertising Photography. How the course is delivered Over the four years, you'll meet visiting speakers, many of whom are course graduates, offering inspiration for your own journey. In the first year, you'll gain essential photography skills in our professional studios and on location, exploring both moving image and still photography. Year two focuses on building skills and creativity, developing your online presence, and preparing for work experience in your areas of interest. You'll create zines, photo books, and experiment with various photography styles using high-end equipment. In the final year, you'll complete a major project, source your own commission, and refine your business skills. You'll have a professional portfolio review, exhibit at the degree show in Cheltenham, and have opportunities to showcase in London, attracting employers from across the capital Why University of Gloucestershire? At University of Gloucestershire, we’ve been encouraging students to meet every ambition since 1847. Join us and you’ll benefit from our three UoG promises: 1. UoG Career Promise – if you are not in a job 6 months after graduating, we’ll guarantee you 6 months of free support post-graduation should you need it, followed by the offer of a paid internship and lifetime career coaching* (*eligibility conditions apply). 2. UoG Accommodation Promise – we guarantee all first-year students accommodation on, or near, the campus you’re studying at. 3. UoG Connections Promise – whilst at UoG, you’ll find the connections to reach your goals. With over 4,000 placements and more than 60 clubs and societies to join, you’ll make connections for life. After the course Your story doesn’t end with us at graduation. We have extensive global links with book and magazine publishing houses, galleries, advertising agencies, photography festivals and photographic events. Global brands we’ve worked with include Converse (China), Superdry (UK), Specialised (US) and Lululemon (Canada). Experience an open day Book your place at a University of Gloucestershire open day at www.glos.ac.uk/BookAnOpenDay. Explore the university, meet potential tutors, and gain insights to help you make the right decision for your next step. To find out more information about this course, visit www.glos.ac.uk/OurCourses, email us on [email protected] or call 03330 14 14 14