Course summary
Our BSc Business Management (Marketing) is perfect for students interested in the broad areas of marketing, sales and consumer behaviour. Covering the foundation of business and management, as well as allowing you to pursue specialist marketing topics, this programme also focuses on how customers and businesses interact in a global marketplace. As part of this programme, you will spend a year abroad between your second and final year, broadening your skills and experience. Our partner institutions span the globe, with opportunities varying each year. If you wish to receive more information, please get in touch with us on [email protected]. As a student of our Business department within the School of Management at Swansea University, you can expect to receive excellent teaching, driven by our world-class academic team of staff and state-of-the-art Bay Campus facilities. Our Business Management degrees are accredited by the Chartered Management Institute (CMI) and Chartered Institute of Management Accountants (CIMA), whilst our marketing specialism is also accredited by the Chartered Institute of Marketing (CIM) – providing you with industry-focused teaching and a wealth of professional skills to enhance your employability on graduation. Our Final Year Projects also enhance your career potential, by working in partnership with real companies on real business-related issues.
Modules
Your first year of study is made up of 7 compulsory modules covering key elements of Business Management. Compulsory modules are studied by all students on the programme, meaning you are automatically enrolled. Examples of compulsory modules include: • Marketing • Human Resource Management • Operations Management First year students must also choose 1 elective module to complete their year's teaching and learning. Students on some of our Business Specialism pathways will have this elective module built into their programme, therefore will have it selected for them. Your second and fourth years will comprise of a mixture of compulsory and optional modules. The split between compulsory and optional choice will depend on the Business specialism you have chosen. Examples of optional modules in recent years have included: • Project Management • Application Development • Lean Operations • Digital Marketing • Sustainable Tourism Your final year will include a large compulsory project for all Business Management students, including both group and individual assessment, further preparing you for the world of work. For the full programme structure and module breakdown, please visit our webpage at https://www.swansea.ac.uk/undergraduate/courses/som/business-management/
Assessment method
We offer a variety of assessment methods within our programmes. In addition to traditional examinations and essays, examples of alternative assessment include: • Business report • Group presentation • Reflective Log Throughout your undergraduate Business Management degree, you will develop excellent research and analytical skills and learn to present your ideas effectively both verbally and in writing. For full breakdown of course structure and assessment, please get in touch with us at [email protected]
How to apply
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- N1K5
- Institution code:
- S93
- Campus name:
- Bay Campus
- Campus code:
- B
Points of entry
The following entry points are available for this course:
- Year 1
Entry requirements
Qualification requirements
UCAS Tariff - 120 - 128 points
A level - ABB - BBB
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) - DDM
Access to HE Diploma - D: 33 credits M: 9 credits
International Baccalaureate Diploma Programme - 32 points
WJEC Level 3 Advanced Skills Baccalaureate Wales
Welsh Baccalaureate - Advanced Skills Challenge Certificate (last awarded Summer 2024)
Extended Project
Leaving Certificate - Higher Level (Ireland) (first awarded in 2017) - H2, H2, H2, H2, H2, H3
GCSE/National 4/National 5
All applications are considered on an individual basis, with GCSE grades, AS Level subjects and grades, work experience, references and personal statement taken into account. Variable offers are made dependent on subjects studied.
English language requirements
For applicants whose first language is not English we require a minimum overall IELTS score of 6.0 (or equivalent) and no less than 5.5 in each component.
English Language Requirements at Swansea University
https://www.swansea.ac.uk/admissions/english-language-requirements/
Student Outcomes
The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
Tuition fees
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
Provider information
Swansea University
Singleton Park
Swansea
SA2 8PP