Marketing (PR and Advertising)

University of Derby

Degree level: Undergraduate
Awarded by: Chartered Institute of Marketing
Make sure you check on the university, college or conservatoire website for any updates about course changes as a result of COVID-19.

Course summary

TEF Gold

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BA (Hons) Marketing (PR and Advertising) Offering practical, in-depth study of one of the most exciting business disciplines, this specialist degree equips you to plan effective communication campaigns that deliver the right message to the right people in the right way. Why choose this course? Build skills in marketing communications, PR and advertising. Keep up to date with latest multi-media techniques. Learn how a strong, consistent brand image is developed – and the impact it has on business profitability. Marketing at Derby is ranked Top 10 in the Guardian University Guide 2020. Is this course for you? If you’re intrigued by the way companies promote products, services and brands to different audiences, BA (Hons) Marketing (PR and Advertising) is the right choice. It’s accredited by the Chartered Institute of Marketing (CIM) so – if you choose specific modules – you’ll gain exemptions towards the CIM Diploma in Professional Marketing. How you will learn Whether in a classroom, computer lab or studio, all your learning will be framed in a business context. We encourage you to be creative – devising eye-catching media, memorable slogans and mood boards to produce powerful communications. Opportunities and experiences Through live company projects, networking with marketing agencies, trade fairs and exhibitions, you’ll gain insights into latest trends and ideas. You can even choose to spend a semester studying at CEU San Pablo University in Madrid. Careers and employability BA (Hons) Marketing (PR and Advertising) propels you to success in areas like account, product, brand or communications management. Your skills in campaign development and analysis will set you apart as a marketer who can demonstrate real return on investment. Our graduates now make their mark everywhere from multinational blue-chip companies to their own agencies. Did you know? We also offer this course:

  • With a Foundation Year

Course details


How to apply

Application deadlines

If your application is completed by the following date, it’s guaranteed to be considered:

15 January

*If you apply after this deadline, universities or colleges don’t have to consider your application if they’ve filled their spaces, so the sooner you apply, the better!

Application codes

You will need these codes when you add a choice to your application.

Course codeN560
Institution code D39
Campus nameMain Site
Campus code-

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements

QualificationOfferFurther information
UCAS Tariff 120 points Your offer will be based on your predicted grades from your core A2s (full A levels), BTEC Diploma etc. We will accept up to 16 points towards the total from level 3 qualifications such as AS (where those AS levels are not taken on to A2 level), the Extended Project, or Music qualifications.  We usually consider an A Level in General Studies as a supplementary qualification. A good application/performance will be taken into account if you do not meet the criteria / offer.
A level BBB
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) DDM
Access to HE Diploma D: 15 credits M: 24 credits P: 6 credits Pass Access to HE Diploma with 60 credits with 45 at Level 3
GCSE/National 4/National 5 GCSE Maths and English Grade C/Grade 4 (or above) or equivalent qualification

English language requirements

IELTS overall score at a minimum of 6.0; with at least IELTS 5.5 in each band (Reading, Listening, Speaking, Writing) or another Secure English Language Test(SELT)at CEFR level B2 or above


Fees and funding

Tuition fees

EU £9250 Year 1
England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
Channel Islands £9250 Year 1
International £14045 Year 1

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.
Marketing (PR and Advertising) at University of Derby - UCAS