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Marketing Management (including Placement Year) at University of Essex - UCAS

University of Essex

Degree level: Undergraduate

Marketing Management (including Placement Year)

Course options

Course summary

What does it take to be an effective manager? How can marketers maximise return on investment? To succeed in management and marketing, you must be imaginative, innovative and use your initiative to solve business challenges. You must combine originality with the ability to analyse market data and remain focused on results, even in difficult environments. At Essex Business School, where this BSc Management and Marketing course is taught, we encourage you to become an independent thinker and act creatively and strategically to help organisations succeed, whatever their challenge. This course enables you to combine the study of management with the opportunity to develop marketing expertise. You learn what’s involved in managing modern organisations and understand the role of customers, consumers, the service relationship and brand management. We also develop your practical skills in communication, data analysis and critical thinking. You explore subjects such as:

  • digital marketing and social media
  • marketing management
  • consumer behaviour
  • brand management
  • business strategy
  • organisational behaviour
In your first year, you benefit from a general business education, introducing you to accounting, finance and economics, as well as management and marketing, giving you the flexibility to follow a range of careers after you graduate. In your final year, you have the opportunity to put your knowledge into practice by completing an in-depth, independent research project or dissertation which can focus on either management or marketing or combine elements from both at your preference. This will give you the chance to further develop vital employability skills in areas of research, time management and critical thinking as well as offering you the opportunity to explore what interests you. Essex Business School attracts students and academics from all over the world. We are committed to ethical and sustainable business and are a signatory of the UN Principles for Responsible Management Education (PRME). By studying with us, you gain more than the foundations for a successful career in marketing management; you are part of a movement that seeks to make organisations better places to do business. BSc Management and Marketing can also be taken with an optional study abroad or placement year where you can add even more value to your CV through work or international experience.

Modules

Many of our courses offer a choice of optional modules to tailor your learning experience. More information about these can be found on the University of Essex website.


How to apply

Application codes

Course code:
NN2M
Institution code:
E70
Campus name:
Colchester Campus
Campus code:
-

Points of entry

The following entry points are available for this course:

  • Year 1
  • Year 2

Entry requirements

Qualification requirements

At Essex we consider your whole application – not just grades. If you don’t meet the exact grade requirements, you may still be considered. We’re dedicated to helping students from underrepresented groups to access an Essex education. We may give you a Contextual Offer up to two A-Level grades below our standard conditional offer based on where you live, your school, and other details from your application. Involvement in our on-campus events may also support eligibility for a Contextual Offer.

Please click the following link to find out more about qualification requirements for this course

https://www.essex.ac.uk/undergraduate/applying-to-essex


Student Outcomes

Operated by the Office for Students
80%
Employment after 15 months (Most common jobs)
90%
Go onto work and study

The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.

Fees and funding

Tuition fees

England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
Channel Islands £9250 Year 1
Republic of Ireland £9250 Year 1
EU £21525 Year 1
International £21525 Year 1

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .

Additional fee information

Fees displayed are for the 2025-26 academic year. Fees may increase for each academic intake and each academic year of study.
Marketing Management (including Placement Year) at University of Essex - UCAS