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Course summary

Media cultures, industries and digital innovations play a huge role in shaping the world in which we live. Understanding these media, how they work, and their products, platforms and practices, is key to understanding our culture and being prepared for the workplace of the future. We are surrounded by images, texts, messages, advertisements and apps that are increasingly tailored to us through various algorithms and artificial intelligences. In this innovative, interdisciplinary course, you’ll gain the theoretical tools to understand debates and controversies in areas such as digital media, journalism, environmentalism, gender, and politics. Combined with the practical research and creative skills to create and criticise a wide variety of culture and media forms, you’ll be well prepared for the growing number of careers in which the understanding of culture, media and audiences is important. Reasons to study a Cultural Studies and Media degree at Kent

  • Ranked 2nd for research quality in the UK in The Complete University Guide 2023
  • Study and work with world-leading experts in the social sciences and humanities on an interdisciplinary course with a global perspective
  • Tailor your studies to your own interests and gain practical skills through a wide range of modules in both social sciences and humanities
  • A chance to spend a year abroad at one of our many partner universities across the globe
  • Graduate with the transferable knowledge and communication skills to succeed in your future career
  • Gain skills in research design, qualitative, and computational online data collection and analysis
  • Enhance your employability through placements or working with voluntary organisations
  • Choose between a research dissertation on the topic of your choice, or take up a creative project with residency at The Margate School, a fine arts institute affiliated with the internationally renowned École Supérieure d’Art et Design Le Havre-Rouen
What you’ll learn You’ll gain an overview of different cultural, media, and sociological theories addressing interactions between ‘culture’, ‘media’ and ‘society’ as part of a broader global and historical context. This will give you a detailed knowledge and critical understanding of contemporary issues in media and culture. You’ll draw on critical theories and methods from the Social Sciences and the Humanities. Gaining insight into how traditional and digital media reflects, shapes and changes our society, and the ways in which culture evolves over time, ultimately affecting who we are, what we think, and what we value. You will collect and analyse various forms of media and their interactions with audiences though research methods such as interviews, focus groups, content analysis, ethnography, image analysis and by collecting data from the internet and social media, allowing you to deliver original research. Our specialist modules and creative forms of assessment allow you to tailor your degree, are designed to stimulate your thinking and prepare you for a job market looking for versatile individuals. You will utilise these skills in an original research dissertation project on the topic of your choice, or develop a creative portfolio through the cultural studies creative project, where you can blend academic research with creative media production.

How to apply

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Points of entry

The following entry points are available for this course:

  • Year 1
  • Year 2

Entry requirements for advanced entry (i.e. into Year 2 and beyond)

Direct entry into Year 2 of this programme is considered on a case by case basis.

Entry requirements

Qualification requirements

English language requirements

Applicants should have grade C or 4 in English Language GCSE or a suitable equivalent level qualification.

Please visit our website for further information:

Unistats information

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Fees and funding

Tuition fees

No fee information has been provided for this course

Additional fee information

All fees for 2023/24 are to be confirmed. Please see the programme page at for further information on fees and funding options.
Cultural Studies and Media at University of Kent - UCAS