Skip navigation
Business and Management (Marketing) with placement year at University of Reading - UCAS

University of Reading

Degree level: Undergraduate

Business and Management (Marketing) with placement year

Course options

2025 - 20262026 - 2027
Apply

This course is not open to application until the 13th May 2025.

University of Reading has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.

Open days

20Jun
University of Reading - open day event
Undergraduate
21Jun
University of Reading - open day event
Undergraduate

Course summary

Develop the marketing expertise to succeed in the rapidly changing world of business – and gain valuable real-world experience – with our BSc Business and Management (Marketing) with Placement Year degree. This flexible, four-year course, taught by experts from Henley Business School, equips you with the fundamental skills of business – from theory and practice to their real-world applications. An integrated Placement Year provides a fantastic opportunity to put your skills into practice in preparation for your future career. You’ll study marketing in the wider context of business management, gaining a firm understanding of its practice, concepts and theories. These include:

  • marketing communications
  • digital marketing
  • branding theory and practice
  • consumer behaviour
  • optimising marketing performance.
As your studies progress, you’ll have the option to specialise in different areas of marketing that interest you most, and develop your knowledge and skill set. Alongside this, you’ll study the core disciplines that underpin business – including economics, psychology and sociology – and explore theories and concepts such as:
  • international strategy
  • organisational behaviour
  • operations
  • entrepreneurship
  • data analytics
  • human resource management
  • accounting.
Choose BSc Business and Management (Marketing) with Placement Year at Henley Business School
  • triple-accredited status from the UK, European and US accrediting bodies (AMBA, EQUIS and AACSB)
  • ranked 1st for overall subject (for Business and Management in the Daily Mail University Guide 2025)
  • ranked 21st for Business and Management in the Guardian University Guide, 2025
  • our business graduates are successful in the job market and in their career aspirations. In the Daily Mail University Guide 2025, we are ranked 1st in the UK for Career on track, and 2nd for High-skilled job in Business Studies.
For more information, please visit the programme page: https://www.reading.ac.uk/ready-to-study/study/subject-area/business-and-management-accounting-and-finance-ug/bsc-business-and-management-marketing-with-placement-year

Modules

Modules may include:

  • Management Debates: Ways of thinking about business
  • Social Responsibility in Action
  • Consumer Behaviour
  • Branding Theory and Practice
  • Digital Marketing.
*Please note that all modules are subject to change. Check our website for more details about the course structure.

Qualified teacher status (QTS)

To work as a teacher at a state school in England or Wales, you will need to achieve qualified teacher status (QTS). This is offered on this course for the following level:

  • Course does not award QTS

How to apply

This course is not open to application until the 13th May 2025.

15Jan

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application codes

Course code:
N2N5
Institution code:
R12
Campus name:
Main Site
Campus code:
-

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements

Contextual offers for this programme are typically two grades beneath our standard entry requirement, e.g. BBC.

English language requirements

TestGradeAdditional details
IELTS (Academic)6.5We require a minimum score of 6.5 overall with at least 5.5 in each element of the test (Listening, Speaking, Reading and Writing).
TOEFL (iBT)88We require a minimum score of 88 overall with no less than 17 in Listening and Writing, 18 in Reading and 20 in Speaking.
Cambridge English AdvancedBWe require a grade B or a score of 176 overall with no element less than 162.
Cambridge English ProficiencyCWe require a grade C or a score of 176 overall with no element less than 162.
PTE Academic69We require a minimum score of 69 overall with at least 59 in each element of the test (Listening, Speaking, Reading and Writing).
Institution's Own TestTest of English for Educational Purposes (TEEP). We require a minimum score of 6.5 overall with at least 5.5 in each element of the test (Listening, Speaking, Reading and Writing).
Trinity ISEMeritWe require a Merit in each element from ISE II. If you take ISE III or ISE IV, we require a Pass in each element.

Full list of acceptable English Language Tests

http://www.reading.ac.uk/ad-EnglishTests.aspx

Student Outcomes

Operated by the Office for Students
75%
Employment after 15 months (Most common jobs)
85%
Go onto work and study

The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.

Fees and funding

Tuition fees

England £9535 Year 1
Northern Ireland £9535 Year 1
Scotland £9535 Year 1
Wales £9535 Year 1
Channel Islands £9535 Year 1
Republic of Ireland £9535 Year 1
EU £25850 Year 1
International £25850 Year 1

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .

Additional fee information

For Home students: please note that £9,535 is the minimum fee expected, this may increase subject to government approval.
Business and Management (Marketing) with placement year at University of Reading - UCAS