Course summary

The MSc AI in Business programme is a full-time postgraduate course aimed at students with any undergraduate degree background. The curriculum covers essential areas of AI, including machine learning, data science and analytics, generative AI, design thinking, and ethical considerations, alongside business-oriented modules focused on strategy, innovation, and decision-making. This programme will prepare students to apply AI-driven solutions to challenging business problems, making them valuable in a wide range of industries where AI is transforming strategic approaches and enabling new business insights. Designed with a focus on real-world application, the MSc AI in Business programme incorporates case studies and applied projects to address current challenges in AI and business integration. Through these projects, students gain practical experience and build competencies that are highly relevant in a data-driven economy. As AI increasingly augments tasks rather than replaces jobs, this applied focus supports students’ professional development and prepares them for the growing need for a ‘future-ready’ workforce. The programme equips graduates with in-demand AI skills that improve productivity and career prospects, catering to the rising demand for AI capabilities in both tech and non-tech roles. In addition to technical skills, the curriculum emphasises skills such as strategic decision-making, problem-solving, and innovation, which are critical for navigating AI-driven business landscapes. Graduates of the programme will be well-positioned for roles such as Business Transformation Consultant, Customer Insights Specialist, Strategic Innovation Advisor, and Business Intelligence Analyst, where they can leverage AI to drive business efficiency, customer engagement, and strategic growth.