London Metropolitan University

Degree level: Undergraduate

Fashion Marketing and Journalism (including foundation year)

There are other course options available which may have a different vacancy status or entry requirements – view the full list of options

Make sure you check on the university, college or conservatoire website for any updates about course changes as a result of COVID-19.

Course summary

Why study this course Fashion marketing and journalism is a unique but very complementary combination to fields of study. With a joint honours degree, you’ll stand out in the competitive job market in the fashion industry. This bachelor’s degree including a foundation year is an alternative route into a fashion degree, ideal if you don’t meet the necessary requirements to enter the three-year course. The foundation year (Year 0) will improve your academic skills and confidence, which are necessary for successful undergraduate level study. More about this course Our Fashion Marketing and Journalism (including foundation year) BA (Hons) will give you an in-depth understanding of the fashion industry. Through your lectures, research and coursework you’ll learn how to analyse fashion brands and examine their target audience and market position. You’ll also practise journalistic techniques and learn how to pitch your fashion stories to journalists and media outlets. On your foundation year you’ll be joined by students from other foundation year courses in the School of Computing and Digital Media. Together you’ll work to improve vital study skills, including research, critical thinking and writing for academic purposes and media. You’ll also get to share different perspectives on the subjects you study with students from other disciplines, broadening your knowledge and ability to critically analyse information. You’ll attend the same classes and study the same content as students studying the standard three-year degree, graduating with the same award and title. For more information about the content you’ll study in the subsequent three years of your study, visit our Fashion Marketing and Journalism BA (Hons) course page. If you decide that you’d like to specialise in a different area of fashion communications or journalism, there will be flexibility to allow you to switch your course after the foundation year.

Course details


For up-to-date module details please see the course page on the university website. Modules could include: Foundation year: Introduction to Media and Communications; Introduction to Film, TV and Broadcast Media; Introduction to Digital Media; Introduction to Journalism and Writing for Media; Year one: Principles of Marketing (core); Practice of Marketing (core); Fashion History and Concepts (core); Practical Journalism (core); Journalism: History and Ideas (core); Year two: Fashion Branding and Journalism (core); Newsroom Production (core); Media Law and Ethics; Public Administration (core); Learning Through Work (alternative core); Journalism Work Placement (alternative core); Styling and Journalism (optional); Online Fashion Retailing (optional); Regulation of Business Creations (optional); Beauty Through the Ages: A Critical History of Beauty (optional); Year 3 modules include: Advanced Newsroom Production (core); Fashion Journalism Project (alternative core); Journalism Project (alternative core); The Fashion Project (alternative core); Creating Packages (core); Global Issues in Fashion Marketing (optional); Fashion Writing and Reporting (optional); Arts Journalism (optional);

Assessment method

We will use a variety of methods to assess your performance, including essays, exams, reports and portfolio work.

How to apply

Points of entry

The following entry points are available for this course:

  • Foundation

Entry requirements

Qualification requirements

English language requirements

To study a degree at London Met, you must be able to demonstrate proficiency in the English language. If you require a Tier 4 student visa you may need to provide the results of a Secure English Language Test (SELT) such as Academic IELTS. For more information about English qualifications please see our English language requirements. If you need (or wish) to improve your English before starting your degree, the University offers a Pre-sessional Academic English course to help you build your confidence and reach the level of English you require.

More information about our English language requirements.

Unistats information

Operated by the Office for Students

There is no data available for this course. For further information visit the Discover Uni website.

Fees and funding

Tuition fees

England £2310 Module
Northern Ireland £2310 Module
Scotland £2310 Module
Wales £2310 Module
EU £3894 Module
International £3894 Module
Channel Islands £3894 Module
Republic of Ireland £3894 Module

Additional fee information

These fees are for the 2022/23 academic year. Fees for new and returning students may change each year by an amount set under the government’s regulation. For further information about our undergraduate fees, please visit: Please note, in addition to the tuition fee there may be extra costs for things such as equipment, materials, printing, textbooks, trips or professional body fees. There may also be other activities that are not formally part of your course and not required to complete your course, but that you may find helpful (for example, optional field trips). The costs of these are additional to your tuition fee and the fees set out above and will be notified when the activity is being arranged.
Fashion Marketing and Journalism (including foundation year) at London Metropolitan University - UCAS