Course summary

Our BSc Business Management (Marketing) is perfect for students interested in the broad areas of marketing, sales and consumer behaviour. Covering the foundation of business and management, as well as allowing you to pursue specialist marketing topics, this programme also focuses on how customers and businesses interact in a global marketplace. The third year of this 4-year course with a Year in Industry will be spent on placement. You will have the opportunity to gain real-world industry experience and develop your employability skill set. We have a strong network of industry contacts, and you will receive dedicated support from our in-house employability team, ranging from CV advice through to mock interviews. As a student of our Business department within the School of Management at Swansea University, you can expect to receive excellent teaching, driven by our world-class academic team of staff and state-of-the-art Bay Campus facilities. Our Business Management degrees are accredited by the Chartered Management Institute (CMI) and Chartered Institute of Management Accountants (CIMA), whilst our marketing specialism is also accredited by the Chartered Institute of Marketing (CIM) – providing you with industry-focused teaching and a wealth of professional skills to enhance your employability on graduation. Our Final Year Projects also enhance your career potential, by working in partnership with real companies on real business-related issues.