Course summary
Learn fundamental marketing theory in the context of the fashion industry. Engage with industry projects, develop creative marketing strategies and determine consumer needs. What can you expect? BA (Hons) Fashion Marketing teaches you the fundamental marketing theory in the context of the fashion industry. This prepares you for postgraduate study or a career in fashion marketing or the many associated business functions.
- Career opportunities: Graduates have secured employment with fashion businesses in a broad range of marketing related roles including brand management, advertising and communication, PR, consumer insights, social media and digital marketing.
- Industry links: Study a course that includes a short industry work placement and an optional placement year in industry. Plus, learn from professionals with deep industry experience, providing you with valuable insights and practical knowledge to thrive in the global fashion marketing sector.
- Professional body accreditation: Credited by The Chartered Institute of Marketing (CIM), we give students the opportunity to gain professional qualifications through this CIM accredited course, gaining recognition of their professional skills.
- Real-world projects: Tackle live briefs and collaborations with leading fashion brands, gaining hands-on experience in marketing strategies and execution.
- Cutting-edge facilities: Benefit from access to state-of-the-art digital resources and dedicated spaces for fashion marketing, enhancing your ability to create impactful campaigns.
How to apply
This course is not open to application until the 13th May 2025.
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
Please select a course option – you will then see the application code you need to use to apply for the course.
Points of entry
The following entry points are available for this course:
- Year 1
Entry requirements
Qualification requirements
UCAS Tariff
A level
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)
Access to HE Diploma
Scottish Higher
GCSE/National 4/National 5
Equivalent EU or non-EU qualifications are also considered.
Fees and funding
Tuition fees
England | £9535* | Year 1 |
Northern Ireland | £9535* | Year 1 |
Scotland | £9535* | Year 1 |
Wales | £9535* | Year 1 |
Channel Islands | £9535* | Year 1 |
Republic of Ireland | £9535* | Year 1 |
EU | £29990* | Year 1 |
International | £29990* | Year 1 |
*This is a provisional fee and subject to change.
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
Provider information
University of the Arts London
272 High Holborn
London
WC1V 7EY