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Digital Media Management (Work Experience) at Sheffield Hallam University - UCAS

Course options

2025 - 2026
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Course summary

Please check the Sheffield Hallam University website for the latest information Course Summary

  • Gain advanced knowledge and qualifications, and prepare for exciting professional media positions
  • Undertake a major individual project alongside or within a relevant organisation
  • Excel through a syllabus designed to match the in-demand expertise of the creative media industry
  • Learn to manage digital media businesses and teams, and exploit the latest technologies
  • Study in well-equipped media studios and lab facilities, with experienced industry practitioners and researchers.
This course is designed to create experienced, savvy graduates, ready for exciting media positions. You'll acquire both the management skills and the media expertise that you need to excel in the dynamic creative industries. This course also offers a two-year work experience route including a placement of up to 12 months. How You Learn Your studies will comprise four taught modules, as well as a major project alongside or within an organisation. You'll learn how to exploit the latest digital media technologies and platforms, across interactive, social and mobile content, as well as the management of digital media businesses, organisations and teams. You'll gain a solid theoretical grounding and useful practical experience - building an eye-catching portfolio to show prospective employers - and work with the award-winning employability team to enhance your employability and enterprise skills. Key themes You will begin by gaining a foundational understanding of the principles of digital media and its role in contemporary business and culture. This initial phase includes topics such as digital transformation and innovation. As you progress, you will delve into more specialised topics such as digital business and technologies, content creation, marketing, and user experience design, applying your knowledge through practical projects and case studies. In the final phase of the course, you will focus on a major research project or industry-based dissertation. This comprehensive journey equips you with the skills and insights necessary to lead and innovate in the fast-evolving digital media landscape. Applied learning Work placements You will have the opportunity to go on a work placement for up to 12 months. You are supported in finding placements and can apply for a vacancy as you would like a job. There are dedicated sessions and support from our Careers and Employability team to support you in CV writing, interview skills, and job applications and careers fairs. Live projects Throughout the course, you will be expected to work on real client briefs, providing you vital industry experience and material for your portfolio. Previously students have worked with a range of clients and sectors such as the Data and Marketing Association, Instagram, Royal Mail, KFC, Sheffield City Council, The Economist, Whyte & Mackay and St Luke’s hospice. Field trips During the course you will visit digital agencies and creative studios to gain insight on the latest industry practice and opportunities. Previously our students have visited companies such as Hydra Creative, Objective, Google, Quba Creative and Four Agency. Networking opportunities The superb industry links, projects, site visits and field trips involved in this course provide ample networking opportunities. Industry days and events are also held on campus and within the Sheffield Cultural Industries Quarter, where you'll take part in workshops, talks, and exhibitions held by creative media industry representatives, professionals, and companies/ organisations. These activities give a window to the world of work and opportunities that lie ahead.

Modules

Module and assessment information for future years is displayed as currently validated and may be liable to change. When selecting electives, your choices will be subject to the core requirements of the course. As a result, selections may be limited to a choice between one of two or more specified electives in some instances. You will be able to complete a placement year as part of this course. See the modules table below for further information. Compulsory modules Digital Business Digital Marketing Digital Technology Digital Transformation Postgraduate Work Experience Applied Professional Diploma Digital Project

Assessment method

Coursework

Entry requirements

An honours degree (2.2 or above) or equivalent in any subject. Relevant work experience may also be considered. Overseas applicants from countries whose first language is not English must normally produce evidence of competence in English. An IELTS score of 6.0 with 5.5 in all skills (or equivalent) is the standard for non-native speakers of English. If the English language skill is currently below an IELTS score of 6.0 with a minimum of 5.5 in all skills then students can apply for the Sheffield Hallam University Pre-sessional English course that will enable you to achieve an equivalent English level. If you are an International or non-UK European student, you can find out more about the country specific qualifications we accept on our international qualifications page.

English language requirements

TestGradeAdditional details
IELTS (Academic)6An IELTS score of 6.0 with 5.5 in all skills (or equivalent) is the standard for non-native speakers of English

Overseas applicants from countries whose first language is not English must normally produce evidence of competence in English. An IELTS score of 6.0 with 5.5 in all skills (or equivalent) is the standard for non-native speakers of English. If the English language skill is currently below an IELTS score of 6.0 with a minimum of 5.5 in all skills then students can apply for the Sheffield Hallam University Pre-sessional English course that will enable you to achieve an equivalent English level.

Please click the following link to find out more about English language requirements for this course

https://www.shu.ac.uk/courses/digital-media/ma-digital-media-management-work-experience/full-time

Fees and funding

Tuition fees

England £9535 Year 1
Northern Ireland £9535 Year 1
Scotland £9535 Year 1
Wales £9535 Year 1
Channel Islands £9535 Year 1
Republic of Ireland £9535 Year 1
EU £17155 Year 1
International £17155 Year 1

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .

Additional fee information

Our tuition fee for UK students on full-time undergraduate degree courses in 2025/26 is £9,535 per year. These fees are regulated by the UK government and therefore subject to change in future years. During your placement year you will pay a reduced fee of £1,200. If you are studying an undergraduate course, postgraduate pre-registration course or postgraduate research course over more than one academic year then your tuition fees may increase in subsequent years in line with Government regulations or UK Research and Innovation (UKRI) published fees. More information can be found at https://www.shu.ac.uk/study-here/terms-and-conditions-and-student-regulations under student fees regulations. Our tuition fee for International/EU students starting full-time study in 2025/26 is £17,155 per year. During your placement year you will pay a reduced fee of £1,200. Please refer to our website for up-to-date information on costs and fees: https://www.shu.ac.uk/study-here/undergraduate/fees

Sponsorship information

Scholarships, discounts and bursaries may be available to students who study this course.

Digital Media Management (Work Experience) at Sheffield Hallam University - UCAS