Public Relations and Media with a Year Abroad at Swansea University - UCAS

Swansea University

Degree level: Undergraduate
Awarded by: Swansea University (Prifysgol Abertawe)

Public Relations and Media with a Year Abroad

Course summary

Explore the worlds of public relations and creative media practice on this course accredited by the Chartered Institute of Public Relations, opening up a range of exciting career opportunities in this fast-moving sector. Media and Communications at Swansea is ranked 1st in the UK for Student Experience and 1st in the UK for Teaching Quality (Times Good University Guide 2024). Our Public Relations and Media graduates are truly international and are employed not just in the UK but all around the world, pursuing careers in journalism, media, business, public relations and marketing, digital marketing, broadcasting, TV and radio, and publishing. Based on our stunning Singleton Park campus, in parkland overlooking Swansea Bay on the edge of the Gower Peninsula, this course will give you a thorough understanding of strategic communications, digital public relations practice, the theory and history of public relations and media, strategy, marketing and branding, business and entrepreneurship, journalism and professional development. You will also learn a range of practical skills and techniques relevant to a range of modern digital media fields and have access to our Media Creativity Suite, which has a video studio and a computer lab kitted out with iMacs installed with industry standard software, including Final Cut Pro X and Adobe Creative Cloud. We offer a flexible degree structure with a wide range of specialist modules that allow you to tailor your studies to your future career goals while developing your individual interests. You have the option to study some modules through the medium of Welsh. Our teaching staff comprises specialist international researchers and also ex-professionals lecturing on PR, marketing, branding, video production, web and creative design, and journalism, giving you an unrivalled mix of academic and industry experience, further supported by lectures and seminars by guest speakers. Your third year will be spent on a Year Abroad, studying in countries such as the USA, Hong Kong or Singapore. This exciting year will further improve your student experience and enhance your career prospects. Outside of your studies there are plenty of opportunities to get involved in student life with a range of clubs and societies including the Media Studies Society. You can also get involved with the department’s own publication, The Swansea Mumbler. Please visit our course page for more information:


Sample Modules include: Year 1 - Introduction to Media Communication, Public Relations: Strategic Communications. Year 2- Theorising the Media, Public |Relations Theory in Action, Year 3 - Year Abroad Year 4 - Strategy, Marketing and Branding

Assessment method

We offer a variety of assessment methods within our programmes. In addition to traditional examinations and essays, examples of alternative assessment include: • Presentations • Group Work • Personal Reflection Throughout your undergraduate Public Relations and Media degree, you will develop excellent research and analytical skills and learn to present your ideas effectively both verbally and in writing. For full breakdown of course structure and assessment please visit our course page: or get in touch with us at [email protected]

How to apply

Application codes

Course code:
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Campus name:
Singleton Park Campus
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Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements

English language requirements

For applicants whose first language is not English we require a minimum overall IELTS score of 6.0 (or equivalent) and no less than 5.5 in each component.

English Language Requirements at Swansea University

Fees and funding

Tuition fees

No fee information has been provided for this course

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .

Additional fee information

For the latest fee information, please check the individual course page on our website. Our full range of programmes are listed here: Further information on tuition fees can be found here:
Public Relations and Media with a Year Abroad at Swansea University - UCAS