Course summary

Why choose this course Events entertain, inform and inspire people across the world. Joining our International Events Management MSc puts you in a position to understand how they are designed, planned, produced and tailored to global audiences. Events play a significant role in the development of countries and cities, and this course will also help to develop a strategic understanding of the political, economic and social impacts of events around the globe. Alongside our international reputation and impressive global connections, studying with us will mean you’ll learn from tutors with experience spanning business events, festivals, experiential marketing and brand activation, sports and non-profit events, and from talks by top industry experts. You won’t need to have an events background at an undergraduate level to study our International Events Management MSc. With continuous positive student feedback, our School of Hospitality and Tourism Management is one of the best in the world. We are ranked 1st in the UK and 2nd globally in the Shanghai Ranking’s Global Ranking of Academic Subjects 2022 for hospitality and tourism management. What you will study International events are an exciting, dynamic and ever-changing sector of the global economy, which demand creative problem-solvers. Our course and facilities provide an engaging environment in which you can develop and understand the challenges faced by events professionals. The course covers valuable management skills such as business analytics, services marketing and strategic planning, and also includes modules that are designed to help you to graduate with specialist events management skills and knowledge. You will have the opportunity to take part in challenging industry-relevant assessments that will teach you how to design and evaluate different types of events. Importantly, you will produce your own live event as part of a small management team, helping you to develop vital practical skills for your career as an events professional. In the classroom and beyond, the course team is committed to enhancing your learning in a range of contexts. This also includes opportunities, through field trips and opportunities that we promote to you, to work on a range of live events. Chances like these offer you a valuable opportunity to gain important experience and develop your event industry networks.