University of Salford has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.
Course summary
This course gets you ready to be a sport business leader in today’s fast‑changing, digital world. The foundation year is your starting point, helping you build confidence in study skills, business basics and digital tools so you’re ready to move on to the full degree. On the main programme, you’ll learn skills that go beyond traditional sport management. From using data to make smart decisions, to exploring how AI is changing fan engagement, to looking at the rise of women’s sport and sustainability in the industry, you’ll cover the big issues shaping sport today. You’ll also get hands‑on experience with clubs and organisations across Greater Manchester, including Oldham Athletic FC, FC United of Manchester, Manchester Football Association, British Wrestling and Salford Red Devils. This course is recognised by Tech Industry Gold, giving you extra credibility with employers. With live projects, business pitches and real industry experience, you’ll graduate with practical skills that employers want and the confidence to step into leadership roles in sport.
- Learn to use data tools like Power BI and SQL to make smart sport business decisions
- Create digital marketing strategies for global audiences and see how AI is changing fan engagement
- Work on live projects with professional sport organisations in Greater Manchester’s buzzing sport scene
Modules
Your foundation year will give you a grounding in business and management, preparing you for your future studies. In the first year, you'll gain foundational business knowledge alongside sport specific learning through comparative league analysis and multi-sport event planning. You'll work with industry panels, presenting growth strategies for real sport organisations. Second year studies advance your analytical capabilities through business intelligence platforms, project management methodologies and live industry projects with external partners. Sport-focused modules explore governance frameworks, financial strategies and digital transformation opportunities in fan engagement and operations. In your final year, you'll develop leadership and strategic thinking through innovation, entrepreneurship and sustainability studies. / Foundation Year: Foundations of Business; Sustainable Business Development; Digital Business; Academic and Personal Skills; Business Project; Employability for Life / Year One: Digital and Business Skills; Understanding Organisations; Principles of Marketing; Data Analysis for Business; The Future of Business; Sport Business Environment /Year Two: Professional Development; Project Management; Sports Business Finance: Trends and Analysis; Live Project in Sport Business; Sports Marketing; The Digital Workplace; Contemporary Issues in International Marketing; Internship /Year Three: Business Ethics and Sustainability; Strategic Sport Business Management; Leadership and Management in Sport Business; Innovation and Entrepreneurship; Global Sport Business; Strategic Management; Big Data Analytics; Climate Change and Sustainability in Business; Information Security Management; Internship; Technology Innovation
How to apply
14Jan
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- NC16
- Institution code:
- S03
- Campus name:
- Peel Park Campus
- Campus code:
- -
Points of entry
The following entry points are available for this course:
- Foundation
Entry requirements
Qualification requirements
UCAS Tariff - 64 points
GCSE/National 4/National 5
Student Outcomes
Operated by the Office for Students
Employment after 15 months (Most common jobs)
Go onto work and study
The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
Tuition fees
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
No additional fees or cost information has been supplied for this course, please contact the provider directly.
Provider information
University of Salford
The Crescent
Salford
M5 4WT