Course summary

Develop the skillset and mindset needed to start your own digital venture – or make a valuable contribution to one – on our MSc Digital Entrepreneurship, studying in London’s booming start-up culture. What does it take to start, sustain and grow a digital business in today’s climate? How can traditional businesses expand or sidestep into digital? This course will give you a solid grounding in the fundamentals of digital entrepreneurship, including digital strategy, data supply chain management, data mining and analytics, and digital finance. You can add an international or sustainable focus too, if that’s something that interests you. It's a smart choice if you’ve got a big idea, a drive to learn the tools needed to develop one, or want to fast-track your way into the digital innovation of business. A toolkit to pitch you two steps ahead On every module, you’ll work on practical cases – learning the tools of entrepreneurial thinking in the context of new and emerging digital trends and developments. See theory in action in simulations, case studies and presentations. You’ll also hear from industry specialists, policy makers, thought leaders and alumni, who share real-world insights so you’re right up to date with current issues. East London is a high-tech creative hub of thousands of start-ups and a can-do culture. You’ll be in the ideal place to grow your network, share prototypes and find people who share your goals and passion. It’s ripe with opportunities for your collaborative dissertation and the optional collaborative project and start-up accelerator. The spark to ignite your career as a digital entrepreneur The best entrepreneurs are resilient, motivated critical thinkers, who work effectively in a team and understand the different elements of business. By the end of your time with us, you’ll have the framework and skills you need to strike out with your own digital venture or become a digital specialist in corporate organisations or NGOs.