Course summary
Explore the value of digital media in marketing communications and develop a command of cutting-edge digital media practices and communications that will enable you to be innovative, strategic, and creative in your own practice. Why study BA (Hons) Marketing Communications with Digital Media at BU?
- Study a range of applications, tools, strategies and techniques to understand and engage with contemporary digital consumers
- Gain specialist digital practice skills including, social media marketing, digital content creation and digital analytics
- Work on live briefs set by industry for unit assessments and learn from professionals who deliver guest lectures and workshops every year
- Co-create academic and professional research with staff including consultancy projects for industry clients
- At the end of your first year you can choose which Marketing Communications course best suits you and your career interests
- Complete a work placement anywhere in the world, giving you the chance to put theory into practice, make great career contacts and bolster your blossoming CV. You’ll be career-ready with 96% of our Marketing Communication graduates in employment or further study after 15 months. (source DiscoverUni 2023).
Modules
Year 1: Principles of Marketing & Marketing Communications | Academic & Professional Practices for Marketing Communications | Contemporary Debates in Marketing Communications | Digital Essentials | Consumer & Stakeholder Principles | Integrated Marketing Communications
How to apply
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- N583
- Institution code:
- B50
- Campus name:
- Main Site
- Campus code:
- -
Points of entry
The following entry points are available for this course:
- Year 1
- Year 2
- Year 4
Entry requirements
Qualification requirements
UCAS Tariff - 104 - 120 points
A level
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) - DMM
Access to HE Diploma
Scottish Higher
Pearson BTEC Level 3 National Diploma (first teaching from September 2016) - D*D
Pearson BTEC Level 3 National Foundation Diploma (first teaching from September 2016)
Pearson BTEC Extended Diploma (QCF)
Pearson BTEC 90-Credit Diploma (QCF)
Pearson BTEC Subsidiary Diploma (QCF)
Scottish Advanced Higher
International Baccalaureate Diploma Programme - 28 - 31 points
Welsh Baccalaureate - Advanced Skills Challenge Certificate (last awarded Summer 2024)
Extended Project
GCSE/National 4/National 5
OCR Cambridge Technical Extended Diploma - DMM
OCR Cambridge Technical Diploma - D*D
OCR Cambridge Technical Subsidiary Diploma
OCR Cambridge Technical Introductory Diploma
T Level - M
AccessBU: AccessBU provides you with the opportunity to tell us about your circumstances that are not always evident in your UCAS application. This widening access initiative also considers relevant criteria such as being in care or if you live in an area with a low participation rate in Higher Education - if you are eligible, your offer could be up to 16 UCAS tariff points below the published tariff. Apprenticeships: We recognise the transferable knowledge and skills gained through apprenticeships and welcome applications from students with a Level 3 Advanced Apprenticeship recognised by the Institute for Apprenticeships. Each application will be considered on a case-by-case basis. Deferred entry: We are happy to consider eligible applicants for deferred entry. If you have already submitted your application, please submit your deferral request through our website. Direct entry: We welcome applications from students who have previously studied at degree level at other institutions and wish to transfer onto a BU course. Our Recognition of Prior Learning (RPL) procedure enables credit awarded from one institution to contribute to a BU award, subject to an application process. Please visit our RPL webpage for more information. Mature applicants: We recognise that mature applicants may have a wealth of experience rather than formal qualifications, so we’ll consider your application on these merits if included in your application. You’ll need to apply to BU in the usual way through UCAS and you may be invited to an interview to discuss your suitability for the course based on the experience you tell us about in your application.
English language requirements
Test | Grade | Additional details |
---|---|---|
IELTS (Academic) | 6 | IELTS (Academic) 6.0 with a minimum of 6.0 in writing and 5.5 in all other components, or equivalent. |
Student Outcomes
There is no data available for this course. For further information visit the Discover Uni website.
Fees and funding
Tuition fees
England | £9535 | Year 1 |
Northern Ireland | £9535 | Year 1 |
Scotland | £9535 | Year 1 |
Wales | £9535 | Year 1 |
Channel Islands | £9535 | Year 1 |
Republic of Ireland | £9535 | Year 1 |
EU | £18700 | Year 1 |
International | £18700 | Year 1 |
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
Provider information
Bournemouth University
Talbot Campus
Fern Barrow
Poole
BH12 5BB