Course summary
In an ever-evolving digital landscape, there's a continuous demand for imaginative and inventive marketing professionals. Delve into pioneering media techniques and develop the expertise to enhance brand visibility and product recognition. Why study BA (Hons) Marketing Communications with Digital Strategy at BU?
- Gain insight into various applications, tools, strategies, and techniques essential to building a professional portfolio that you can show to future employers
- Develop specialist skills to stay at the cutting edge of social marketing, content creation, and digital analytics. Create multi-media content including videos, podcasts, infographics, and social media posts using a comprehensive range of industry relevant software
- Work on live briefs set by industry for unit assessments, learn from professionals who deliver guest lectures and workshops every year and co-create academic and professional research with staff including consultancy projects for industry clients
- Benefit from our classes with industry guest speakers from prestigious companies such as Edelman, Google, Adam and Eve, Creative Orchestra, DCM, Thinkbox, Channel 4 and Bright Blue Day
- Tailor your degree to suit you with the opportunity to move across our Marketing Communications courses at the end of your first year and select from a range of option units in your final year
- Tackle real-world industry projects during the course and have the opportunity to apply the skills you've acquired during your placement, collaborating with our extensive network of employers worldwide.
Modules
Year 1: Principles of Marketing Communications | Academic & Professional Skills | Contemporary Debates in Marketing Communications | Digital Essentials | Research in Action 1 | Integrated Marketing Communications
How to apply
This course is not open to application until the 13th May 2025.
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- N583
- Institution code:
- B50
- Campus name:
- Main Site
- Campus code:
- -
Points of entry
The following entry points are available for this course:
- Year 1
- Year 2
- Year 4
Entry requirements
Qualification requirements
UCAS Tariff - 104 - 120 points
A level
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) - DMM
Access to HE Diploma
Scottish Higher
Pearson BTEC Level 3 National Diploma (first teaching from September 2016) - D*D
Pearson BTEC Level 3 National Foundation Diploma (first teaching from September 2016)
Pearson BTEC Extended Diploma (QCF)
Pearson BTEC 90-Credit Diploma (QCF)
Pearson BTEC Subsidiary Diploma (QCF)
Scottish Advanced Higher
International Baccalaureate Diploma Programme - 28 - 31 points
Welsh Baccalaureate - Advanced Skills Challenge Certificate (last awarded Summer 2024)
Extended Project
GCSE/National 4/National 5
OCR Cambridge Technical Extended Diploma - DMM
OCR Cambridge Technical Diploma - D*D
OCR Cambridge Technical Subsidiary Diploma
OCR Cambridge Technical Introductory Diploma
T Level - M
AccessBU: AccessBU provides you with the opportunity to tell us about your circumstances that are not always evident in your UCAS application. This widening access initiative also considers relevant criteria such as being in care or if you live in an area with a low participation rate in Higher Education - if you are eligible, your offer could be up to 16 UCAS tariff points below the published tariff. Apprenticeships: We recognise the transferable knowledge and skills gained through apprenticeships and welcome applications from students with a Level 3 Advanced Apprenticeship recognised by the Institute for Apprenticeships. Each application will be considered on a case-by-case basis. Deferred entry: We are happy to consider eligible applicants for deferred entry. If you have already submitted your application, please submit your deferral request through our website. Direct entry: We welcome applications from students who have previously studied at degree level at other institutions and wish to transfer onto a BU course. Our Recognition of Prior Learning (RPL) procedure enables credit awarded from one institution to contribute to a BU award, subject to an application process. Please visit our RPL webpage for more information. Mature applicants: We recognise that mature applicants may have a wealth of experience rather than formal qualifications, so we’ll consider your application on these merits if included in your application. You’ll need to apply to BU in the usual way through UCAS and you may be invited to an interview to discuss your suitability for the course based on the experience you tell us about in your application.
English language requirements
Test | Grade | Additional details |
---|---|---|
IELTS (Academic) | 6.5 | IELTS (Academic) 6.5 with a minimum of 6.0 in writing, speaking, listening and reading. |
Student Outcomes
The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
Tuition fees
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
Provider information
Bournemouth University
Talbot Campus
Fern Barrow
Poole
BH12 5BB