26Apr
UndergraduateCourse summary
Overview Prepare to excel as a marketing professional Our BA Business programmes are designed with your career aspirations in mind, offering flexibility and a broad range of opportunities to tailor your studies. Build a strong foundation in your first two years (Levels 7 & 8) with our newly introduced common modules where you'll focus on the essentials in business and marketing studies. For your third year (Level 9) onwards, you'll have the freedom to choose your area of specialism. Discover your passion and focus on the areas that excite you the most. Whether you stick with your initial plan or explore new pathways within the Business School, the choice is yours. The BA (Hons) Business with Marketing course has been refreshed to equip you with the skills and knowledge needed to thrive in today's rapidly evolving global economy. You'll master core business principles while specialising in marketing, AI-driven decision-making, entrepreneurial strategies, and practical insights directly relevant to real-world business challenges. Course Highlights You will
- Develop effective communication skills and in-depth knowledge to prepare you for a wide range of traditional and digital business and marketing roles.
- Gain specialist marketing and business skills that will help you stand out in today’s competitive job market.
- Focus on real industry issues, providing you with the practical experience to solve the marketing and business challenges faced by modern businesses.
- Benefit from accreditation by the Chartered Institute of Marketing (CIM), giving you the opportunity to gain CIM qualifications through the CIM Graduate Gateway after graduation.
- Engage in hands-on projects with real companies, applying your knowledge to solve real-world business and marketing challenges.
- Learn to harness AI-driven decision-making and entrepreneurial strategies to succeed in a rapidly evolving global economy.
- Explore contemporary topics such as sustainability, business ethics, etc., aligned with UN Sustainable Development Goals (SDGs).
- Study in a programme with strong links to local and national organisations, ensuring teaching and assessments are aligned with current industry demands.
Modules
Year 1: In the first year, students will build a foundation in business and marketing principles. Core modules include: · Introduction to Marketing · Understanding Organisations in Business and Society Entrepreneurial Thought and Action. Students can select from a range of options including: · Introducing People Management* · Fundamentals of Finance* · Foundations of AI in Business* · Professional Development Experience (Year 1/ Level 7)
- these are the recommended optional modules for BA (Hons) Business with Marketing students.
- these are the recommended optional modules for BA (Hons) Business with Marketing students
Assessment method
You will be taught through a combination of lectures, tutorials, and workshops, providing both theoretical knowledge and practical insights. There will also be group work and independent study, allowing you to develop essential transferable skills such as research, presentation, communication, and teamwork. The BA (Hons) Business with Marketing programme employs a diverse range of assessment methods to reflect real-world business and marketing practices. These include: · Presentations · Reports · Essays · Digital creative work · Practical assessments · Portfolios This variety ensures you build a comprehensive skill set, preparing you for the dynamic demands of the marketing profession.
Professional bodies
Professionally accredited courses provide industry-wide recognition of the quality of your qualification.
- Chartered Institute of Marketing
Qualified teacher status (QTS)
To work as a teacher at a state school in England or Wales, you will need to achieve qualified teacher status (QTS). This is offered on this course for the following level:
- Course does not award QTS
How to apply
29Jan
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- N1N4
- Institution code:
- U40
- Campus name:
- Paisley Campus
- Campus code:
- P
Points of entry
The following entry points are available for this course:
- Year 1
International applicants
ENGLISH LANGUAGE REQUIREMENTS: For applicants whose first language is not English, the University sets a minimum English Language proficiency level. These are shown below.
Entry requirements
Standard Qualification Requirements
UCAS Tariff - 96 points
A level - CCC
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) - MMM
Scottish Higher - CCCC
Pearson BTEC Extended Diploma (QCF) - MMM
International Baccalaureate Diploma Programme - 24 points
Leaving Certificate - Higher Level (Ireland) (first awarded in 2017) - H3, H3, H3, H3
Scottish HNC - Pass
Scottish HND - Pass
T Level - Pass (C and above)
Entry to Year 1 with SWAP (BBB) in Access to Humanities. Entry to Year 2 with City of Glasgow Diploma of Higher Education in Business Entry to Year 3 may be considered with DipHE Business from City of Glasgow College
Minimum Qualification Requirements
UCAS Tariff - 63 points
A level - CCC
Scottish Higher - CCC
Leaving Certificate - Higher Level (Ireland) (first awarded in 2017) - H3, H3, H3, H3
English language requirements
| Test | Grade | Additional details |
|---|---|---|
| IELTS (Academic) | 6 | IELTS 6.0 with 5.5 minimum in each skill / component. |
| Cambridge English Advanced | 176 overall with no sub-test less than 169 | |
| Cambridge English Proficiency | 176 overall with no sub-test less than 169 | |
| Trinity ISE | Pass | ISEII with the minimum of a Pass in all sub-tests |
| PTE Academic | 54 | An overall score of 54 with no element below 51 |
| TOEFL (iBT) | 78 | no sub-test less than: Reading: 17; Listening: 17; Speaking: 17; Writing: 17 |
For applicants whose first language is not English, the University sets a minimum English Language proficiency level. The reason for this is that it’s essential that you are able to read, speak and understand the English language to get the most out of your time at UWS. All international applicants are required to meet minimum English language standards, with the exception of: // Native speakers of English // Erasmus students (unless advised otherwise) // non-Erasmus students from EU partner institutions (your institution must provide confirmation of your English language ability in the absence of a formal qualification) The qualifications above must have been gained within two years prior to the start of your course at UWS.
UWS's English language requirements
https://www.uws.ac.uk/international/english-language-requirements/
Student Outcomes
Operated by the Office for Students
There is no data available for this course. For further information visit the Discover Uni website.
Fees and funding
Tuition fees
| Scotland | £1820* | Year 1 |
| England | £9535* | Year 1 |
| Northern Ireland | £9535* | Year 1 |
| Wales | £9535* | Year 1 |
| Channel Islands | £9535* | Year 1 |
| Republic of Ireland | £9535* | Year 1 |
| EU | £15500* | Year 1 |
| International | £15500* | Year 1 |
*This is a provisional fee and subject to change.
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
TUITION FEE INFORMATION - SCOTTISH STUDENTS:
Eligible Scottish domiciled students can usually apply to have their tuition fees paid for them each year of their studies by the Student Awards Agency Scotland (SAAS). If you're not sure about your eligibility, you should contact SAAS. You need to apply to SAAS each year of study to have your tuition fees paid directly to UWS.
TUITION FEE INFORMATION - UK, IRISH & GIBRALTARIAN STUDENTS:
Eligible students who are domiciled in England, Wales, or Northern Ireland as well as from the Channel Islands, the Isle of Man, Gibraltar or the Republic of Ireland will qualify for tuition fees of £9,250 per academic session of study to a maximum of three years if you are studying on a four year bachelor degree course (eg. BAcc (Hons) / BA (Hons) / BEng (Hons) / BSc (Hons)). So, if your degree is four years' duration, you will only be charged tuition fees for three years. Similarly, if you are studying a five year integrated master's degree course (eg. MEng (Hons)) the you will only be charged tuition fees for four years.
TUITION FEE INFORMATION - INTERNATIONAL (NON-EU) & EU STUDENTS:
These tuition fees apply to all non-EU, EEA, and all other EU students (excluding those from Republic of Ireland and Gibraltar, whose fee level is as per UK (non-Scottish) students - see section above for more details).
ADDITIONAL COSTS:
The cost of attending university is an investment in your future career.
In addition to tuition fees and living expenses, some courses involve extra costs such as consumable study materials, field trips, equipment and uniforms. You may also want to purchase some core texts and technology such as a new laptop etc. Some of these additional costs are optional, some, such as uniforms or safety equipment may be mandatory.
Check the course entry on our website for more more information.
Sponsorship information
Visit www.uws.ac.uk/scholarships
Provider information
University of the West of Scotland
Paisley Campus
High Street
Paisley
PA1 2BE