Course summary
Our MSc Business with Marketing course has been expertly designed for those interested in using the foundations of business to innovate in the world of marketing. Join Warwick Business School, ranked 6th most targeted University by top employers (The Graduate Market in 2022 Report), and learn from our expert lecturers. Gain a grounding in business while specialising in marketing. Course overview This MSc offers you the opportunity to study key business areas, whilst specialising in the field of marketing. Modules taught by our expert lecturers will give you a grounding in the foundational areas of business, as well as offering you the chance to gain specific insight through marketing modules of your choosing. There is a choice of Dissertation or Business in Practice route. If you are considering further academic study (PhD) and you would like the opportunity to research a topic relating to marketing, the dissertation enables you to test and apply the techniques and theories you have gained. If you would like to develop further applied skills and specialist knowledge to suit your career aspirations, you can complete your studies with one additional optional module and our applied Business in Practice module. Skills from this degree
- Leave with a grounding in business and specialist marketing knowledge
- Become an expert in your own areas of interest with our range of optional modules
- Showcase your learnings in practice with the applied Business in Practice module
- Develop your industry acumen by accessing our CareersPlus service with specialist careers coaches.
Modules
Core modules
- Global Branding
- Service Marketing
- Strategy Analysis and Practice
- Marketing
- Fundamentals of Economic Behaviour
- Quantitative Methods for Business
- Strategic Marketing
- Foundations of Financial and Management Accounting
- Research Methodology and Dissertation or Business in Practice
- Marketing through Social Media
- Digital Marketing Technology and Management
- Digital Working and Organisational Transformation
- Behavioural Economics
- Big Data Analytics
- International Business
- People and Organisations.
Assessment method
Assessment on the course will be comprised of a mix of exams, individual and group work, and tests.
Entry requirements
Minimum requirements 2:1 undergraduate degree (or equivalent). This course will suit a wide variety of candidates looking to break into business, and we welcome applicants from all academic fields. English language requirements You can find out more about our English language requirements. This course requires the following: Band B IELTS overall score of 7.0, minimum component scores of two at 6.0/6.5 and the rest at 7.0 or above. International qualifications We welcome applications from students with other internationally recognised qualifications.
Fees and funding
Tuition fees
No fee information has been provided for this course
Additional fee information
Please visit the University of Warwick website for the tuition fees for postgraduate courses:
https://warwick.ac.uk/study/postgraduate/funding/fees
Sponsorship information
We offer a variety of postgraduate funding options for study at the University of Warwick, from postgraduate loans, university scholarships, fee awards, to academic department bursaries. It's important that you apply for your postgraduate course first before you apply for a University of Warwick scholarship.
Provider information
University of Warwick
Coventry
CV4 7AL