Course summary

Please note that Combined Honours degrees at Liverpool Hope University are split 50/50. This means both subjects will be studied equally. Creative Writing Creative Writing at Liverpool Hope will give you the chance to experience the joys of crafting the written word. The degree focuses on developing you as a writer of poetry and prose (fiction and non-fiction), broadly within the field of literature (poems, short stories, novels, long-form essays). Some professional writing - reviews, blogs and articles for different kinds of media - is also studied. Our focus on creativity and employability means you will be able to produce engaging, innovative and marketable texts. By studying Creative Writing, you will be empowered with an enhanced command of your craft, increased confidence in expressing your thoughts and emotions, an understanding of the values that inform your writing practice, and the technical skillset to deliver your work to various audiences. Your writing will be enhanced by studying under celebrated writers and academics, as well as developing a range of workplace skills to prepare for fulfilling careers. Marketing Marketing is one of the most challenging, fast-moving and exciting disciplines in the world of business. Our Marketing degree has a theoretical focus that is combined with practical examples of how companies apply the theory on a day-to-day basis, meaning that what you learn is not only academically sound but also rooted in the realities of today’s dynamic marketplace. During your degree, you will be provided with the key skills and knowledge that will enable you to understand the marketing context, marketing research and the discipline’s central role to business success, while allowing you to reflect on the moral and ethical implications of marketing behaviour. The ever advancing fields of Social Media and Digital Marketing run through the Marketing curriculum as central themes and allow you to reflect on the many challenges and opportunities that these technological and cultural changes provide. We believe your ability to gain meaningful employment after you graduate is really important, so there is a strong focus on helping you to develop your employability skills. The degree is accredited by the Chartered Institute of Marketing (CIM) under their Graduate Gateway programme. This means that our graduates will receive significant exemptions from the institute’s professional membership examinations. It has been designed so that you learn from research-active staff while at the same time being mentored and given masterclasses by industry leaders. Marketing focuses on a wide range of organisations, from SMEs to global multinational organisations and across all sectors. Studying such a comprehensive view of the marketing world prepares you for a career in organisations of any type and size.