Course summary

Course Summary The BA Business Management (Marketing) with Foundation Year at Middlesex University is designed for those interested in learning how businesses operate and want to develop their expertise in marketing. The foundation year provides essential knowledge in business, communication, and marketing principles, helping students build the necessary skills to succeed in a business-focused career. Throughout the programme, you will engage in practical activities such as workshops, problem-solving exercises, and case study analysis, which will help you build a strong foundation in both business management and marketing. The degree also includes a marketing consultancy project, giving you the opportunity to apply your learning in a real-world context. Why Study This Course at Middlesex University? Middlesex University offers a unique learning environment that blends theoretical knowledge with practical application. The foundation year is tailored to help you transition into higher-level business studies and provides you with the tools needed to succeed in your undergraduate studies. You will gain hands-on experience through workshops, simulations, and problem-solving activities that help you develop essential business and marketing skills. The programme also offers a supportive learning environment with dedicated tutors who provide personal guidance and mentorship, helping you to reach your potential as a business professional. What You Will Gain By completing this foundation year, you will gain a strong grounding in the key aspects of business and marketing. You will develop essential skills in communication, problem-solving, teamwork, and digital marketing, all of which are crucial in today’s business environment. As you progress through the course, you will learn to apply your knowledge through practical projects, including a marketing consultancy project with external clients. This experience will enhance your career prospects and prepare you for various roles in business and marketing. Upon successful completion of the foundation year, you will progress to the full BA Business Management (Marketing) degree, where you will continue to build on the skills and knowledge gained in your foundation year.