19Nov
PostgraduateCourse summary
Learn the skills and knowledge needed to excel in marketing leadership roles within the global business landscape. Advance your marketing career with an International Marketing MBA. Gain expertise in digital marketing, strategic management, and leadership, preparing you for success in the global arena.
- Master international marketing management and digital marketing strategies.
- Develop leadership skills and financial acumen for strategic decision-making.
- Gain practical experience through real-world projects and industry collaborations.
- Industry connections: benefit from guest lectures, networking events, and potential internship opportunities with leading companies in London.
- Global perspective: develop a global mindset and an understanding of international marketing practices.
- Real-world application: apply your knowledge through practical projects, case studies and potential placements.
- Study in London: immerse yourself in one of the world's leading business and marketing hubs, providing unparalleled networking opportunities and exposure to global companies.
- Gain practical experience: boost your CV with an additional professional placement or a nine-week internship. See the modules for more details.
Modules
- Leadership, Strategy and Change
- Strategic Financial Management and Analysis
- Marketing Management
- Digital Marketing Communication and Analysis
- Masters with Professional Placement.
- Dissertation OR Internship Project
Assessment method
This course will be assessed using a variety of methods which could vary depending upon the module. Assessment methods may include: reports | tests | essays | practical | coursework | assignments | viva | presentations. The Coventry University assessment strategy aims to ensure that our courses are fairly assessed and allows us to monitor student progression towards achieving the intended learning outcomes.
Entry requirements
An honours degree 2:2 or above (or international equivalent) in any discipline. Evidence of relevant professional qualifications equivalent to Level 6 or at least two years relevant work experience will be considered. We recognise a breadth of qualifications; speak to one of our advisers today to find out how we can help you.
Fees and funding
Tuition fees
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
Please see our website for details.
Provider information
Coventry University London
University House
109-117 Middlesex Street
London
E1 7JF