Course summary
Our international marketing top-up degree gives you the chance to broaden your knowledge of marketing within the global business environment. We’ll teach you to apply your knowledge to real business scenarios, helping you to progress into employment, having already dealt with many situations you find in the working world. You’ll be put into a range of exciting and innovative scenarios, strengthening your expertise and learning from different cultures and experiences. On this top-up year, you will take a range of advanced modules that look at current marketing methods and contemporary business issues, such as contemporary advertising, e-business and marketing strategy and planning. Hands-on learning will go alongside more conventional teaching methods like lectures and seminars on this course. You’ll be put in a range of scenarios, such as assuming the role of an international marketing manager, strengthening your expertise in the areas employers want. You’ll get to mix and collaborate with students on other marketing courses and exchange different ideas and experiences. The course combines business theory with exciting current marketing themes, such as emerging digital media and the importance of a positive consumer experience. From day one, you’ll start to understand how organisations operate and what their current challenges and opportunities are. You’ll look at how emerging technologies and consumer experience can have a profound effect on how successful a business can be.
How to apply
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- N550
- Institution code:
- B25
- Campus name:
- Curzon Building Campus
- Campus code:
- F
Points of entry
The following entry points are available for this course:
- Year 1
Entry requirements
Qualification requirements
Acceptable qualifications for entry onto the top-up degree: - 240 credits in a business related field. An overall module average of 55% in first and second year. Transferring students would need to have completed all the relevant modules already studied at levels 4 and 5 on our degree course. A transcript of modules studied will be required. - HND: Overall Merit profile for external applicants and Franchise applicants, the HND must be in a relevant subject area. - ABE Advanced Diploma: Must be in a relevant subject area. At least grade B in two module. - Foundation degree: Must be in a relevant subject area. 240 credits of appropriate prior learning must be achieved (120 credits at level 4 and 120 credits at level 5) and minimum of 60% overall must be achieved.
Additional entry requirements
Interview
Audition
English language requirements
Test | Grade | Additional details |
---|---|---|
IELTS (Academic) | 6 | overall with no less than 5.5 in any level |
Unistats information
There is no data available for this course. For further information visit the Discover Uni website.
Fees and funding
Tuition fees
England | £9250 | Year 1 |
Northern Ireland | £9250 | Year 1 |
Scotland | £9250 | Year 1 |
Wales | £9250 | Year 1 |
EU | £16085 | Year 1 |
International | £16085 | Year 1 |
Additional fee information
Provider information
Birmingham City University
University House
15 Bartholomew Row
Birmingham
B5 5JU