25Oct
UndergraduateFalmouth University has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.
Open days
Course summary
Become a skilled, confident, business and marketing professional. Discover what it takes to build products, services, campaigns and brands. On this online degree, you’ll develop as a skilled, confident and ethical business and marketing professional, working with expert tutors to develop a future-focused toolkit for a head start in the world of business. You’ll learn about digital marketing, market research, data analysis, brand development, leadership and strategic operations – all underpinned by a focus on civic responsibility and corporate sustainability. Why study this course at Falmouth? Join a global community of practitioners and collaborate across disciplines in response to industry briefs, gaining diverse knowledge and perspectives. Be supported to develop leadership skills and build a network of contacts, ready to launch your career. Tap into Falmouth’s renowned entrepreneurial environment from your own location on a course designed specifically for online delivery. Tackle ethical issues such as sustainable practice and individual wellbeing in business. Business & Marketing BSc(Hons) (Online) is accredited by the leading professional marketing body for marketers, The Chartered Institute of Marketing (CIM). This means students who successfully complete the full undergraduate degree are part-accredited for qualifications CIM offers professional marketing practitioners.
Modules
Learn how to build real brand value in an ever-evolving consumer marketplace on this online Business & Marketing degree. You’ll gain a strategic understanding of professional and commercial contexts, business operations, marketing techniques and ethical approaches within industry. Through our online Business & Marketing degree, you’ll learn to carry out effective research and how to interpret data, enabling you to make informed business and marketing decisions. You’ll reflect on your own strengths and weaknesses in a variety of business scenarios. Honing your project management abilities on website design, event promotion activities and social action plans, you’ll also develop your critical reflection, problem-solving, team-working and leadership skills. Stage One Learn the foundations of marketing and develop key business skills. In stage one of the degree, you’ll consider wellbeing and sustainability and develop a set of skills and attributes relevant to professional practice. You’ll also work on a website project as part of a team. Modules: Wellbeing & Professional Development Introduction to Market Research & Marketing Sustainable Practice Web Design Project Stage Two At stage two, you’ll dig into data analysis, explore audience behaviour and consider brand-building principles. You’ll focus on strategy and B2B marketing, while delivering a collaboration project with students from other Falmouth courses and a separate digital marketing project. Modules Datalab, Decision Making & Consumer Behaviour Intelligent Brand Building B2B & Marketing in Digital Environments Collaboration Stage Three You’ll gain knowledge of leadership and develop your entrepreneurial skillset. You’ll research, devise and deliver a final digital marketing project as the culmination of your learning. Modules The Arts of Strategy & Ethical Leadership Future Skills Social Action Business Plan Final Project As part of our process of continuous improvement, we routinely review course content to ensure that all our students benefit from a high-quality and rewarding academic experience. As such, there may be some changes made to your course which are not immediately reflected in the content displayed on our website. Any students affected will be informed of any changes made directly.
Assessment method
The Business & Marketing BSc online degree employs a variety of assessment strategies over the course of the year. These can include Individual and group industry reports, presentations and pitches, critical evaluations, case studies, marketing strategies, portfolios, responses to briefs, project outcomes and reflective essays. Your summative (final) assessments occur at the end of each module, usually at the end of the study block. You may also have interim formative assessments part way through a module as well. These assessments help ensure that you remain on track with your work. You'll receive written and/or verbal feedback on all your assignments throughout the year. At the end of the module, you'll receive detailed feedback in written form. You'll be able to check in with your online tutor to discuss your progress and ask any questions you have about your course.
How to apply
14Jan
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- N192
- Institution code:
- F33
- Campus name:
- Main Site
- Campus code:
- -
Points of entry
The following entry points are available for this course:
- Year 1
International applicants
If English is not your first language, you will need to demonstrate English language skills that are sufficiently developed for successful completion of your studies. We accept a range of recognised English language qualifications that are equivalent to the International English Language Testing System (IELTS) Academic minimum score of 6.0 overall, with a minimum of 5.5 in Reading, Writing, Speaking and Listening.
Entry requirements
Qualification requirements
UCAS Tariff - 96 points
A level
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)
Access to HE Diploma
Pearson BTEC Level 3 National Diploma (first teaching from September 2016)
Pearson BTEC Level 3 National Foundation Diploma (first teaching from September 2016)
Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016)
Pearson BTEC Level 3 National Certificate (first teaching from September 2016)
Pearson BTEC Extended Diploma (QCF)
Pearson BTEC Subsidiary Diploma (QCF)
International Baccalaureate Diploma Programme - 24 points
WJEC Level 3 Advanced Skills Baccalaureate Wales
Welsh Baccalaureate - Advanced Skills Challenge Certificate (last awarded Summer 2024)
Extended Project
Cambridge International Pre-U Certificate - Principal
OCR Cambridge Technical Extended Diploma
T Level - P
At Falmouth, we recognise excellence in many forms, and we see the whole you. Our diverse community is creative, innovative and entrepreneurial. We recognise that these qualities aren’t always shown in academic grades alone. That’s why, while many of our applicants achieve high academic grades, we also welcome those who can demonstrate their potential through an exceptional portfolio or performance. At a minimum, we typically require the equivalent of 64 UCAS Tariff points for undergraduate courses where we can review a portfolio or audition, or a minimum of 96 UCAS points for those courses that do not require a portfolio or audition. For our Integrated Foundation Year courses, we typically require a minimum of 32 UCAS points for courses where we can review a portfolio or audition, or 64 UCAS points for those that do not require a portfolio or audition. To support this approach, during a friendly conversation with our academic team, we’ll consider your ideas, your creative output and your ambition to ensure you’ll thrive at Falmouth. If you are able to demonstrate relevant, current, equivalent experience instead of formal qualifications, we encourage you to apply. Please contact our Applicant Services team before applying, for advice regarding your individual experience and eligibility. If you are an international applicant and require a Student visa to study in the UK, you must have a recognised English language test approved and vouched for by the University at the appropriate level. You can see what we accept on our website https://www.falmouth.ac.uk/study/international/english-language-requirements Our Applicant Services team can help you with any general questions you may have about study visas or suitable language tests. For more specific advice, we recommend you also consult UKCISA http://www.ukcisa.org.uk/
Please click the following link to find out more about qualification requirements for this course
English language requirements
If English is not your first language, you will need to demonstrate English language skills that are sufficiently developed for successful completion of your studies. We accept a range of recognised English language qualifications that are equivalent to the International English Language Testing System (IELTS) Academic minimum score of 6.0 overall, with a minimum of 5.5 in Reading, Writing, Speaking and Listening
View our list of accepted English language tests and qualifications using the link below
https://www.falmouth.ac.uk/study/international/english-language-requirements
Student Outcomes
Operated by the Office for Students
There is no data available for this course. For further information visit the Discover Uni website.
Fees and funding
Tuition fees
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
No additional fees or cost information has been supplied for this course, please contact the provider directly.
Provider information
Falmouth University
Woodlane
Falmouth
TR11 4RH