Modules

In the first year, you'll gain foundational business knowledge alongside sport specific learning through comparative league analysis and multi-sport event planning. You'll work with industry panels, presenting growth strategies for real sport organisations. Second year studies advance your analytical capabilities through business intelligence platforms, project management methodologies and live industry projects with external partners. Sport-focused modules explore governance frameworks, financial strategies and digital transformation opportunities in fan engagement and operations. In your final year, you'll develop leadership and strategic thinking through innovation, entrepreneurship and sustainability studies. / Year One: Digital and Business Skills; Understanding Organisations; Principles of Marketing; Data Analysis for Business; The Future of Business; Sport Business Environment /Year Two: Professional Development; Project Management; Sports Business Finance: Trends and Analysis; Live Project in Sport Business; Sports Marketing; The Digital Workplace; Contemporary Issues in International Marketing; Internship You'll have the opportunity to take a paid placement in industry or study abroad to gain real-world experience and boost your employability. /Year Three: Business Ethics and Sustainability; Strategic Sport Business Management; Leadership and Management in Sport Business; Innovation and Entrepreneurship; Global Sport Business; Strategic Management; Big Data Analytics; Climate Change and Sustainability in Business; Information Security Management; Internship; Technology Innovation