25Apr
UndergraduateUniversity of Plymouth has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.
Open days
Course summary
Become a marketing expert with industry ties and real-world feedback. Specialise in digital, social media, and trends to excel in marketing management, advertising, or research. Gain communication skills and strategic agility for a successful career. No.1 UK marketing experience At Plymouth you'll work with our experts and real clients, solving practical business problems from the start. Apply your knowledge to make your mark in the industry, graduating with sought-after experience. Placement experience With our leading industry connections we'll help you to add experience to your CV and build your own professional network in the marketing industry with a paid placement year. Specialise in digital and social Tailor your degree to your career goals by focusing on the latest digital marketing strategies and social media tools, making you expert in evolving industry trends This course is for you if...
- you're passionate about connecting with people and understanding consumer behaviour
- you're eager to gain professional qualifications alongside your degree
- you want to be the expert, in the know of latest industry trends and strategies
- you aspire to work in dynamic fields such as marketing management, advertising, digital marketing, or market research
Modules
Year 1 Examine marketing and business basics and develop effective practical approaches to complex situations – putting theory into practice with topics such as marketing, economics, accounting and workplace behaviour. You gain an appreciation of business operations and have the opportunity to take a professionally renowned digital marketing qualification. Year 2 From analysis of consumer behaviours and market research, to product development and brand management, you explore marketing in more detail. Learn to use theory to create solutions to complex marketing problems with real companies. Optional placement year You are strongly encouraged to undertake a placement year. Placement opportunities are available in a wide variety of companies, from start-ups to blue chips, across the world. Alternatively, you could start or run your own business. Final year Focus on the theoretical and strategic aspects of marketing, investigating the issues. Undertake an independently researched dissertation project in a marketing subject of your choice. For up to date details, please refer to our website or contact the institution directly.
Assessment method
For up to date details, please refer to our website or contact the institution directly.
Professional bodies
Professionally accredited courses provide industry-wide recognition of the quality of your qualification.
- Chartered Institute of Marketing
- Institute of Data and Marketing
Qualified teacher status (QTS)
To work as a teacher at a state school in England or Wales, you will need to achieve qualified teacher status (QTS). This is offered on this course for the following level:
- Course does not award QTS
How to apply
14Jan
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
Please select a course option – you will then see the application code you need to use to apply for the course.
Points of entry
The following entry points are available for this course:
- Year 1
- Year 2
- Year 3
International applicants
The University of Plymouth has a dedicated Student Immigration Advice (SIA) service who will support you from the day you accept an offer at the University, right through to graduation. They will offer help and advice so you can get the most out of your studies, and your time in the UK, visit www.plymouth.ac.uk/student-life/services/international-student-advice for more information. Once you have applied, your conditional offer letter will also be sent to you by email, so be sure to enter your current email address on your application and to check this email regularly. You'll need your unconditional letter, and the Confirmation of Acceptance for Studies (CAS) that we'll send you, when applying for your student visa to the UK. A tuition fee deposit will be required before we'll send you the CAS. We're a licenced Sponsor under the Points Based System. To comply with our duties as a Sponsor, we're required to check other aspects of your application in addition to your academic achievements, for example any previous studies, financial status and your immigration history in the UK. For course entry requirements (inc. English requirements) please refer to the specific page for the course you are interested in (www.plymouth.ac.uk/study). A recognised English language qualification (e.g. IELTS) would be required or successful completion of one of the University's pre-sessional English Language courses. Check our country pages to find out more about application from your specific home country www.plymouth.ac.uk/international/study/international-students-country-guides. International fees, please visit our fees and funding pages www.plymouth.ac.uk/study/fees. If you have any questions please contact [email protected]
Entry requirements
Qualification requirements
UCAS Tariff - 112 points
A level
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) - DMM
Access to HE Diploma
Scottish Higher
Pearson BTEC Level 3 National Diploma (first teaching from September 2016)
Pearson BTEC Level 3 National Foundation Diploma (first teaching from September 2016)
Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016)
Pearson BTEC Level 3 National Certificate (first teaching from September 2016)
Scottish Advanced Higher
International Baccalaureate Diploma Programme - 28 points
WJEC Level 3 Advanced Skills Baccalaureate Wales - C
Welsh Baccalaureate - Advanced Skills Challenge Certificate (last awarded Summer 2024) - C
Extended Project
Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)
OCR Cambridge Technical Extended Diploma - DMM
T Level - M
English language requirements
| Test | Grade | Additional details |
|---|---|---|
| IELTS (Academic) | 6 | With 5.5 in all elements. |
Student Outcomes
Operated by the Office for Students
Employment after 15 months (Most common jobs)
Go onto work and study
The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
Tuition fees
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
For all information about tuition fees, please visit our fees and funding pages at www.plymouth.ac.uk/study/fees
* Fees are correct at the time of publication and may be subject to change.
Sponsorship information
At Plymouth Business School, we believe ambition deserves opportunity. The Business of Success Scholarship (BOSS) is designed to recognise and support 50 aspiring Business School undergraduate students who are ready to make their mark. This exclusive scholarship offers £2,000 to help you reach the top.
Provider information
University of Plymouth
Drake Circus
Plymouth
PL4 8AA