Course summary
Why choose this course The differences between nations and cultures have always posed exciting marketing challenges. Knowledge of international marketing theories and their application is of paramount importance in today’s fast changing global business environment. Our MSc International Marketing programme provides an excellent stepping stone into an exciting career in international marketing. You’ll benefit from Surrey Business School’s long and continuing tradition of research and teaching in both marketing and retail. Run by the Department of Marketing and Retail Management, this course will stretch your intellect through its combination of an analytical approach and a global focus. This course will encourage you to be entrepreneurial and innovative, providing you with valuable opportunities to engage with real international marketing problems throughout your studies. We are ranked in the top 10 for business and economics in the United Kingdom by the Times Higher Education World University Rankings 2020. What you will study Through our specialised modules, we will provide you with a comprehensive insider’s look at core international marketing concepts which will familiarise you with the strategies and tactics used in international marketing and the implications these can have. This course will inspire and mould you into a graduate ready to help tackle global marketing challenges. We’ll make sure that you’re well-equipped to navigate and understand the unique responsibilities that marketing professionals face in our ever-changing, globalised world. Through a combination of lectures, interactive seminars and IT lab workshops, we provide research-led teaching by experienced academics in the area of international marketing and international business. Also, we offer practice-based teaching and learning by inviting experienced practitioners from international organisations. You will also have the opportunity to develop marketing research skills which can be applied to various international marketing issues in your dissertation.
Modules
To see the full range of modules for this course please visit our website – the link is under the Course contact details. You will also find full details of the programme, including programme structure and Graduate prospects etc.
Professional bodies
Professionally accredited courses provide industry-wide recognition of the quality of your qualification.
- Association to Advance Collegiate Schools of Business
- Chartered Institute of Marketing
How to apply
International applicants
We are proud to be one of the most culturally diverse universities in the UK, with more than 140 nationalities playing a role in university life. Our International Recruitment team are here to help you throughout the application process – from advising on choosing the right course to applying for a visa and preparing for your first few weeks at Surrey. You can contact them via [email protected] Applicants who require a Student Visa to study in the UK: To apply for a Student Visa, you must have a Confirmation of Acceptance (CAS) for the University you wish to study at. This is a unique number which will enable you to apply for your visa. The University is under no legal obligation to sponsor any individual and exercises caution with respect to issuing a Confirmation of Acceptance for Studies (CAS) to avoid risking its status as a Student sponsor. Confirmation of Acceptance to Study (CAS) will be issued in accordance with the Student Route and CAS Issuing Policy, available at: https://www.surrey.ac.uk/apply/policies
Entry requirements
A minimum of a 2:2 UK honours degree or a recognised equivalent international qualification. English language requirements IELTS Academic: 6.5 overall with 6.0 in each element.
Fees and funding
Tuition fees
No fee information has been provided for this course
Additional fee information
Sponsorship information
The University of Surrey offers a range of scholarships and bursaries to support our students, please visit https://www.surrey.ac.uk/fees-and-funding/scholarships-and-bursaries for more details.