Sport Management (with foundation year) at Coventry University - UCAS

Course options

There are other course options available which may have a different vacancy status or entry requirements – view the full list of options

Course summary

The foundation year of this Coventry University degree will be delivered from our CU Coventry campus. Course delivery from year 1 of the degree onwards will be from Coventry University campus. This course aims to provide you with a solid grounding in helping you develop a range of practical business skills and knowledge that can be utilised to develop a wide number of careers in this diverse, global and dynamic industry sector. The foundation year introduces the world of business with a sharp focus on aspects of management, business communications and marketing in a global context. The foundation year creates opportunities for you to develop key business skills and to put theory, both traditional and contemporary, into practice with real-world scenarios. Students who successfully complete their foundation year will then progress onto the Sport Management BA (Hons) degree within Coventry University’s Business School. The degree part of the course seeks to explore the policy, planning, management and delivery of sport-related services, products and activities. Key benefits of the degree

  • Engagement with local, national and international sports organisations, to help you gain practical experience and have the chance to learn from practitioners and the opportunity to develop your industry networks.
  • A variety of specialised sport related modules to help you develop expertise in some of the unique challenges and issues facing the sport industry, alongside the core principals of business management.
  • Access to our extensive network of sport organisations in both the UK and throughout the world to gain work placement opportunities, hear from practitioner speakers, participate in site visits and carry out consultancy-based project work.
  • Real world experience - The chance to explore and apply management theory, to real world sport industry problems and international case studies
  • Industry insight - Students gain insights into industry by visiting a variety of sport venues and listening to industry experts from across the world, with past trips including visits to sport venues such as the Amsterdam Arena, Tottenham Hotspur Stadium and Croke Park.
  • Professional network development - Our extensive links with the industry means that there are always opportunities to volunteer on a variety of sports events, where past students have gained experience and developed their professional networks by volunteering in events, such as at premiership football and rugby games.
See our website for further details.


Key foundation year modules include communications, management skills, marketing for business, and global business. This course has a common degree first year which enables you to work alongside students doing similar courses to you, to widen your knowledge and exposure to other subject areas and professions. You will have the opportunity to collaborate with other students, so you can share your insights and experience which will help you to develop and learn. Year 1 Modules Foundations of Management Organisation Behaviour Marketing, Digital & Social Media Business Decision Making Using Data Analysis Entrepreneurial Ideation Entrepreneurial Thinking Year Two In year two, you will continue to develop the skills and knowledge you’ve learnt. We do this by embedding the following four principles into the curriculum and developing your:    Technical skills – digital fluency, backed with the right academic knowledge   Study skills – to be an adaptive, independent and proactive learner   Professional skills – to have the behaviour and abilities to succeed in your career   Global awareness – the beliefs and abilities to be a resilient, confident and motivated global citizen   Placement Year There’s no better way to find out what you love doing than trying it out for yourself, which is why a work placement* can often be beneficial. Work placement or study abroad years usually occur between your second and final year of study. They’re a great way to help you explore your potential career path, whilst developing transferable skills for the future. If you choose to do a work placement or study abroad year, you will pay a reduced tuition fee* of £1,250. During this time you will receive guidance from your employer or partner institution, along with your assigned academic mentor who will ensure you have the support you need to complete your placement. Whilst we would like to give you all the information about our placement/study abroad offering here, it is often tailored for each course every year and depending on the length of placement or study abroad opportunities that are secured. Therefore, the placement and study abroad arrangements vary per course and per student. Request further information about going on a placement or study abroad year. Final Year Year three aims to bring you to the level to enter the world of work by consolidating your knowledge and skills from year one and two. We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated. Before accepting any offers, please check the website for the most up to date course content. For full module details please check the course page on the Coventry University website. *For further information please check the course page on the Coventry University website

Assessment method

This course will be assessed using a variety of methods which will vary depending upon the module. Assessment methods include: Formal examinations Phase tests Essays Group work Presentations Reports Projects Coursework Exams Individual Assignments The Coventry University Group assessment strategy ensures that our courses are fairly assessed and allows us to monitor student progression towards achieving the intended learning outcomes.

Professional bodies

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

  • Chartered Management Institute
  • European Foundation for Management Development

How to apply

Application codes

Please select a course option – you will then see the application code you need to use to apply for the course.

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements

We recognise a breadth of qualifications, speak to one of our advisers today to find out how we can help you.

Student Outcomes

Operated by the Office for Students

There is no data available for this course. For further information visit the Discover Uni website.

Fees and funding

Tuition fees

England £7950 Year 1
Northern Ireland £7950 Year 1
Scotland £7950 Year 1
Wales £7950 Year 1
Channel Islands £7950 Year 1
Republic of Ireland £7950 Year 1

Additional fee information

Please note: UK (home) tuition fees for the degree years will be charged at the current Coventry University UK (home) degree fee level. This was set at £9,250 for the 24/25 academic year. This course with foundation year is not currently available to international students. If you do not meet the entry requirements to directly join year 1 of the degree, please take a look at our International Pathways Programme for additional options.
Sport Management (with foundation year) at Coventry University - UCAS