Modules

The Business Management BA (Hons) course aims to develop future leaders that are forward-looking and socially responsible. You will learn how leaders mobilise creativity, innovation and change in order to develop and maintain adaptable, successful businesses. Additionally, you’ll have the opportunity to develop your leadership and management skills in relation to dynamic contexts. The course emphasises the complexities of leading and managing change ethically and sustainably, where you’ll focus on an end-to-end understanding of business processes with an emphasis on leadership and management. This course has a common first year The common first year enables you to work alongside students doing similar courses to you, to widen your knowledge and exposure to other subject areas and professions. You will have the opportunity to collaborate with other students, so you can share your insights and experience which will help you to develop and learn. If you discover an interest in a specific subject you have studied, upon successful completion of your first year, you could swap degrees with another course in your common first year (subject to meeting progression requirements). Common first-year courses Advertising and Digital Marketing BA (Hons) Business Administration BBA (Hons) Business and Human Resource Management BA (Hons) Business and Marketing BA (Hons) Enterprise and Entrepreneurship BA (Hons) Event Management BA (Hons) International Business Management BSc (Hons) Marketing BA (Hons) Year one modules Marketing, Digital and Social Media - 30 Credits People and Organisation - 30 Credits Analytics for Decision Making - 30 Credits Responsible Management, Sustainability and Entrepreneurship - 30 Credits Year Two Research and Insight - 30 Credits Data Driven Resource Management - 30 Credits Economy, Society and Envrionment - 30 Credits Managing and Leading People In a Global Context - 30 Credits Placement Year There’s no better way to find out what you love doing than trying it out for yourself, which is why a work placement* can often be beneficial. Work placements usually occur between your second and final year of study. They’re a great way to help you explore your potential career path and gain valuable work experience, whilst developing transferable skills for the future. If you choose to do a work placement year, you will pay a reduced tuition fee* of £1,250. For more information, please go to the fees and funding section. During this time you will receive guidance from your employer or partner institution, along with your assigned academic mentor who will ensure you have the support you need to complete your placement. Whilst we would like to give you all the information about our placement/study abroad offering here, it is often tailored for each course every year and depends on the length of placement or study abroad opportunities that are secured. Therefore, the placement and study abroad arrangements vary per course and per student. Final Year Applied Project - 30 Credits Transformation Strategy - 30 Credits Critical Issues in Globalisation - 30 Credits Design Thinking and Project Management - 30 Credits [Choose one from two modules] One Planet Marketing - 30 Credits [Choose one from two modules] We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated. Before accepting any offers, please check the website for the most up to date course content. For full module details please check the course page on the Coventry University website. *please check the course page on the Coventry University website

Assessment method

This course will be assessed using a variety of methods which will vary depending upon the module. Assessment methods include: Phase tests Essays Group work Presentations Reports Projects Coursework Exams Individual Assignments The Coventry University Group assessment strategy ensures that our courses are fairly assessed and allows us to monitor student progression towards achieving the intended learning outcomes.

Professional bodies

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

• European Foundation for Management Development
• EFMD Global
• Business Graduates Association
• Small Business Charter
• Principles for Responsible Management Education
• Association to Advance Collegiate Schools of Business
• Chartered Association of Business Schools