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Course summary

This dynamic course centres on the necessary skill set to develop a career in the fast changing world of 21st century fashion. Focusing on diverse fashion practice, but excluding fashion design, it combines creativity with commercial awareness to provide you with the best chance of employment and career progression when you graduate. Integrated with practical studio work, and working towards a multi-disciplinary portfolio, this course is designed to introduce you to a range of aspects of the fashion industry including fashion promotion, fashion buying and merchandising and fashion media. By being a part of this course, you will explore analytical, creative and technical aspects of fashion media and promotion. Through experiencing real life briefs linked directly to industry brands you can develop skills around innovative technology, film and photography as you design dynamic ways to commercially engage with your audiences. The course will also provide you with an extensive overview of fashion buying, product development, sustainability, innovation and finance, as well as a thorough understanding of how a fashion business operates and promotes itself. In this digital world you will establish key business skills which will enable you to become an entrepreneur and gain highly sought after entrepreneurial skills. Complemented by input from industry practitioners and placement opportunities, your educational journey with us will be challenging and innovative as it prepares you for the world of work in the global fashion industry.


Year 1 • Fashion Promotion in Context • Visual Communication • Fuelling Ideas • Fashion, Retail and Consumer Trends • Fashion Tasters • Fashion Enterprise Year 2 • Brands, Branding and Social Media • Consumer Behaviour • Innovation in Digital Design • Audiences of the Future • Employability & Enterprise • Fashion, Editorial and Advertising Photography – Optional • Fashion Supply Chain and Sustainability – Optional • Fashion Events and Promotion – Optional Year 3 • Future Fashion • Creative Research Project • Major Project Portfolio • E-Commerce and Digital Marketing – Optional • International Fashion Marketing – Optional • Global Fashion Brand Platforms – Optional • Fashion and Product Development - Optional • Innovation in Visual Thinking – Optional • Narrative Spaces - Optional

How to apply

Application codes

Please select a course option – you will then see the application code you need to use to apply for the course.

Points of entry

The following entry points are available for this course:

  • Year 1
  • Year 2

International applicants

English Language Requirements for International and EU Applicants: IELTS 6.0 (the minimum score required in each skill area is 5.5) or TOEFL IBT 80 ( the minimum score required in each skills areas are: Reading 18, Listening 17, Writing 17, Speaking 20) or Pearson Test of English Academic 52 (the minimum score required in each skill area is 51)

Entry requirements

Qualification requirements

Applicants must hold 5 GCSEs A-C including Maths and English or equivalent (reformed GCSEs grade 4 or above).

Unistats information

Operated by the Office for Students
Student satisfaction
Employment after 15 months (Most common jobs)
Go onto work and study

The student satisfaction data is from students surveyed during the Covid-19 pandemic. The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.

Fees and funding

Tuition fees

England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1

Additional fee information

Read fees and funding information at
Fashion Communication at London South Bank University - UCAS