Course summary
This part-time, online marketing degree is for graduates, professionals, and career changers who want to step into leadership or move into fast-paced marketing roles. An MSc in Marketing gives you the strategic insight and practical skills to influence decisions, lead impactful campaigns, and drive business growth. You'll learn how to understand markets, shape brand direction, and spot opportunities others miss. With a strong mix of theory and real-world application, you'll be ready to add value from day one and stand out in a competitive global job market. This programme starts with core marketing principles. It then moves into specialist topics such as sustainability, digital marketing, and brand strategy. You’ll gain hands-on experience with industry-standard tools, including Mintel for market research and consumer insights, and Qualtrics for designing and analysing surveys. These tools support the development of evidence-based, job-relevant outputs.
Entry requirements
A minimum high 2:1 undergraduate Bachelor’s (honours) degree in a social science-related area with a final mark of at least 65% or above in the UK marking scheme. If you are still studying, you should be achieving an average of at least 65% or above in the UK marking scheme. If you have a lower degree classification, or a degree in an unrelated subject, your application may be considered if you can demonstrate significant relevant work experience, or offer a related graduate qualification (such as a master's or PGDip).
Fees and funding
Tuition fees
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
Please refer to the course pages on the King’s College website for the most up-to-date tuition fee information. You can access these pages by clicking on the course contact details links below.
Provider information
King's College London, University of London
Strand
Westminster
WC2R 2LS
Course contact details
Visit our course pageKing's Admissions Office
+44 (0) 20 7123 4843