Creative Advertising at Buckinghamshire New University - UCAS

Course summary

Are you seeking a career where you are actively encouraged to break the rules, ask why, and explore even the most outlandish ideas? If so, a role in Creative Advertisement could be the right path for you. Your curious mind will find a home from home on this course. You’ll learn how to channel your way with words or your unique art directional style to solve live briefs and create compelling campaigns. Why Study BA (Hons) Creative Advertising at BNU? Industry Connections The Creative Advertising degree is widely recognised by the sector with a reputation built up over twenty-five years collaborating with agencies, it is a successful collaboration between education and industry, and staff are always creating new opportunities for students to engage with the best creatives and strategists. These include live briefs, agency visits, crits, industry-focused modules and work experience in the second and third years. We also often have our army of alumni students, the BNU Mafia as they are affectionately known, constantly return to give tutorials, workshops, mentoring, advice, placements, internships and jobs. Led by a dedicated and experienced course team, made up of tutors with decades of advertising experience, you’ll benefit from their industry knowledge and the industry links they bring to the course. Mentorship and Placements Benefit from our mentor scheme, MyMentor, where, every 3rd year gets a working mentor, usually a BNU alumni, who are currently employed in a top agency. They are tailored to each student’s chosen creative discipline, copywriter, art director, creative team, planning, or digital. They will work with you to help shape your book, teach you interview techniques to use, and how to negotiate agency networking. During your time studying Creative Advertising at BNU, you could have the opportunity to gain placements, internships and even jobs. Majority of our students will have either of had at least one placement or an internship lined up upon graduation. Location As a Creative Advertising student, you are only 30 minutes from the hustle and bustle of one of the worlds’ most exciting adland communities, London. With the course you’ll get the opportunity to visit top agencies, industry events and museums and galleries. The course also offers opportunities to travel and study abroad. Past trips have been taken to European cities and New York. Facilities The advertising course is located within the School of Art, Design and Performance, giving you access to a community of creative learners and diverse resources to help you achieve your creative outcomes. These include: Mac Suites with Adobe Creative Cloud laser cutting and 3D printing workshops printmaking workshops photography studios editing and production facilities (including green screen) And library. What will I study? Advertising is a global business, with new creative ideas being constantly in demand. Meaning there is a flow of opportunities for fresh talent. On this creative advertising course, we have a reputation for nurturing creative individuals able to think on their feet and adapt to an industry in a constant state of change. You’ll join a community of intuitive thinkers who look at everything, challenge boundaries and invent innovative and engaging solutions to advertising problems. The course sets about developing you as individuals, helping you to think in different ways and voice your opinions for effect. We’ll encourage you to experiment and push your ideas and concepts, and gain in confidence when taking risks. You'll have every opportunity to improve your skills and not worry about getting things wrong. Making mistakes is an important part of the creative process. You will learn to apply creative problem-solving to create targeted and innovative communications and solutions to a diversity of briefs. Above all you will be able to create engaging and compelling campaigns.


Year one Core Modules Creative Skills: Creation and Execution Advertising Pitch Advertising Agency Conceptual Thinking Critical and Historical Thinking Opportunity Modules 2 x 10 credit year one Opportunity modules. Year two Core Modules Advertising Communication Skills Digital Advertising & Content Creation Enterprise Industry Brief Design Research and Theory Year three Core Modules Final Major Project Agency Competition Agency Briefs Dissertation Research and Development

Assessment method

Being in agencies on a regular basis, getting your work noticed and your voice heard is by far the best way to land your ideal job in advertising. Some of the best ideas come from people who push the boundaries. Our critique sessions prepare you for the challenges of the agency world - how to pitch and how to deal with knock backs. For this reason, from year one, you will be in agencies presenting your ideas to creatives and strategists. You’ll only be taught by agency professionals both as dedicated tutors and visiting guests. They will help develop you as individuals, helping you think in different ways and voice your opinions for effect. You will gain a better understanding of people and gain insights into how they think, behave and act, through creative and strategic workshops, real live briefs, inspirational talks, agency visits, work experience and major competitions. Collaboration is key and throughout your three years you will get the opportunity to work with students from across the university. If you need a film maker, the Film & TV course has a rich supply. If you need help making your ideas look great, our Graphic Design students will help bring your concepts to life. After graduating, many of our former students stay involved, sometimes running workshops to help give you an insight into the industry. Some of our graduates are now Creative Directors at Saatchi & Saatchi, BBH, VCCP, Mother, TBWA and Droga5. This is a hugely supportive network of past students always willing to help BNU students.

How to apply

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Buckinghamshire New University
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Points of entry

The following entry points are available for this course:

  • Year 1

International applicants

For information about applying to Buckinghamshire New University as an International applicant, please visit

Entry requirements

Qualification requirements

Applicants who do not meet the minimum requirements for the three-year undergraduate programme, or those who do not feel fully prepared for a degree course, can apply for a four-year programme including a Foundation Year.

Please click the following link to find out more about qualification requirements for this course

Additional entry requirements



Fees and funding

Tuition fees

England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
Channel Islands £9250 Year 1
Republic of Ireland £9250 Year 1
EU £15150 Year 1
International £15150 Year 1

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .

Additional fee information

Most courses will involve some additional costs that are not covered by your fees. You could benefit from financial support through a bursary or scholarship during your time as a student. For more details visit our financial support, bursaries and scholarships section.

Sponsorship information

Buckinghamshire New University offers a range of bursaries and scholarships. For more information, please visit

Creative Advertising at Buckinghamshire New University - UCAS