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Media and Communication at Swansea University - UCAS

Course summary

Explore creative media practice, radio and video production, digital and social media, journalism, public relations, branding and marketing on this three-year course, opening up a range of exciting career opportunities in this fast-moving sector. Media and Communications at Swansea is ranked 1st in the UK for Student Experience and Teaching Quality (Times Good University Guide 2024) and 1st in the UK for Student Satisfaction (Complete University Guide 2024). On this course, you will have access to our Media Creativity Suite, which has a video studio and a computer lab kitted out with iMacs installed with industry standard software, including Final Cut Pro X and Adobe Creative Cloud. We also offer a flexible degree structure with a wide range of specialist modules, including writing fiction, film production, digital public relations and strategy, marketing and branding, that allow you to tailor your studies to your future career goals while developing your individual interests. In addition, you also have the option to study a number of modules in Welsh. Based on our stunning Singleton Park campus, in parkland overlooking Swansea Bay on the edge of the Gower Peninsula, our teaching staff comprises of specialist international researchers and also ex-professionals lecturing on video production, web and creative design, PR and journalism, giving you an unrivalled mix of academic and industry experience, further supported by lectures and seminars by guest speakers. You will gain excellent oral and writing skills and learn to present your ideas in a range of formats. You will also develop strong research and analytical skills and the ability to problem solve and make informed decisions. You will have a work placement and the opportunity to spend a semester studying abroad in the USA, Hong Kong or Singapore, further improving your student experience and enhancing your career prospects. Our Media and Communication graduates are truly international and are employed not just in the UK but all around the world. They have careers in journalism, media, business, public relations and marketing, digital marketing, broadcasting, TV and radio, and publishing. Please visit our course page for more information: https://www.swansea.ac.uk/undergraduate/courses/culture-communication/media-comms-journalism-pr/ba-media-communication/.

Modules

The modules of this course are broken down into 6 unique pathways; Media Theory, Digital Media, Journalism, Film, Public Relations, and Creative Practice. Students can follow whichever pathways aligns to thier interests and objectives, or they can choose a mix of modules from the pathway to aquire a variety of skills. You can study 80 credits or more of this course through the medium of Welsh. Each year of the course has dedicated Welsh language taught modules within each pathway. Your first year will include a mixture of compulsory and optional modules, with examples of compulsory modules from recent years including: • Delivering and Decoding the News • Introduction to Media History Your second and third years will comprise entirely optional modules from an expansive range of subject areas. Examples of optional modules in recent years have included: • Approaches to Film Analysis • Social Media Practices • Sport Public Relations • Documentary Film Making and Broadcasting • Digital Futures Your final year will include an optional independent dissertation project. For the full programme structure and module breakdown, please visit our webpage at: https://www.swansea.ac.uk/undergraduate/courses/culture-communication/media-comms-journalism-pr/ba-media-communication/

Assessment method

Studying Media and Communications at Swansea University allows students to enhance their future employability prospects through assessments that replicate the kind of experiences you will face in the creative communications industries, often with the involvement of industry professionals to offer feedback and advice. Some examples of these are: - Developing creative ideas for a multi-media project that is then pitched to a commissioning editor from the BBC - Working with one of the University’s Sports Club to develop a communications strategy to raise the profile of the club among Freshers students - Creating a multi-media rebranding project for a client - Writing and/or recording a film review - Interpreting a brief from a local organisation and working with that client to develop a digital PR strategy that is then pitched to the client - Filming and editing a series of short 3-minute videos in a variety of styles optimised for distribution on social media - Sourcing and writing a local news story as a part of the development of a digital journalism portfolio - Developing an idea for a new lifestyle journalism publication, and pitching the idea to a publisher For full breakdown of course structure and assessment please visit our course page: https://www.swansea.ac.uk/undergraduate/courses/culture-communication/media-comms-journalism-pr/ba-journalism-media-communications or get in touch with us at [email protected]


How to apply

Application codes

Course code:
P300
Institution code:
S93
Campus name:
Singleton Park Campus
Campus code:
-

Points of entry

The following entry points are available for this course:

  • Year 1

International applicants

If you are an international applicant please visit our international pages for more information and details on how to apply: http://www.swansea.ac.uk/international/

Entry requirements

Qualification requirements


English language requirements

For applicants whose first language is not English we require a minimum overall IELTS score of 6.0 (or equivalent) and no less than 5.5 in each component.

English Language Requirements at Swansea University

https://www.swansea.ac.uk/admissions/english-language-requirements/


Student Outcomes

Operated by the Office for Students
80%
Employment after 15 months (Most common jobs)
95%
Go onto work and study

The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.

Fees and funding

Tuition fees

No fee information has been provided for this course

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .

Additional fee information

For the latest fee information, please check the individual course page on our website. Our full range of programmes are listed here: https://www.swansea.ac.uk/undergraduate/courses/ Further information on tuition fees can be found here: https://www.swansea.ac.uk/undergraduate/fees-and-funding/tuition-fees/
Media and Communication at Swansea University - UCAS