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Fashion Promotion and Communication at Buckinghamshire New University - UCAS

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Course summary

Top-ranked Our fashion and textiles programmes are ranked 3rd best in the UK (The Guardian University Guide 2023). Throughout your time on the course you will have the opportunity to show off your work through international competitions and shows, including British Fashion Council reviews and the BNU Summer Show. Taught by industry Led by a dedicated and experienced course team, you’ll benefit from their industry knowledge and the industry links they bring to the course. You’ll get direct access to guest lectures, who are specialists in the sector, and can benefit from live project briefs, master classes, and networking opportunities. Previous industry projects include visual merchandising for international fashion retailer AllSaints, social media marketing for London based social enterprise brand Pivot, Visual Merchandising for the Lone Design Club’s London Fashion Week pop-up store and graphic packaging design competition for Graphic Design Agency JDO Global. Relevance With the rise of social media, and platforms such as TikTok, the way we consume fashion has transformed. Whilst consumers want all the latest looks at their fingertips, they are also conscious of the cost fast fashion has on our planet. Getting this balance right is key when we explore the fashion industry. The modules on this course will explore this balance and other key contextual theories and cultural themes. Facilities We’ve spent a lot of love and care making the Fashion and Textile Studios the perfect creative space and one of the best-equipped workshops in the country. Using our industry-standard photography and film studios, Mac computer suites and dedicated print area, you’ll develop knowledge, skills and techniques, whilst creating a portfolio to impress future employers. In our professional-working studio you’ll have you own workspace which you’ll be able to turn into your own personal area, where you can bring your designs to life and surround yourself with inspiration. We also have specialist technicians and demonstrators on site to support and share their knowledge with you, when and if you need it. What will I study? At the core of the BA (Hons) Fashion Promotion and Communication course is the key themes of creativity, multi-disciplinary practice and innovation. Looking at key areas, including photography, styling, illustration, film, the use of digital platforms, trend analysis, marketing, branding and P.R. This course fuses theory with creative practice, allowing you to develop intellectual, technical and professional skills and knowledge to succeed professionally upon graduation. Starting with the fundamentals, you’ll start to explore this creative practice through technical workshops, masterclasses and seminars. You’ll also gain an understanding of the historical development of fashion promotion including the impact of globalisation and introduction of new technologies, as well as the ethical responsibilities of fashion media. We encourage you to research and develop individual approaches to fashion promotion and communication. As you progress on the course you experiment and explore more individual creative responses to a series of industry-led projects. You’ll also start to build your final degree project, using innovation and creativity to create a portfolio of eye-catching work. You’ll also have the opportunity to work on live briefs with fashion industry brands, which will challenge and enhance your skills, knowledge and approaches. Our collaborations with industry will foster professional working practices, further preparing you for employment once you’ve graduated. This fashion promotion course is also offered as a four-year programme, including an initial Foundation Year. The Foundation Year will allow you to develop your academic study skills and build confidence in your abilities, identifying your own strengths and development needs for progression onto an undergraduate programme.

Modules

Year one Core Modules Visual Narratives 1: Stock and Page Fashion Styling Contextual Studies (Fashion) Marketing Strategies Digital Art Direction and Film Year two Core Modules Contextual Studies 2: Research Strategies Photography for Design: Editorial Collaboration Industry Brief Digital Fashion Year three Core Modules Research and Development Creative and Professional Development Professional Practice Contextual Report on Practice Final Major Project

Assessment method

The BA (Hons) Fashion Promotion and Communication degree encompasses a wide variety of teaching and learning methods. Most of this degree is studio-practice based, here we aim to create the ethos of a professional real-world environment. The course sits within a creative community and draws from close collaborations with the Fashion Design course, to encourage an awareness and an experience of working in the industry. You'll be able to gain a holistic view of the fashion industry and will acquire first-hand insight into the fashion process, from original concept to design through to the promotion of the final project. This will help give you the edge in a competitive market. You’ll also have the opportunity to work on live briefs with fashion industry brands, which will challenge and enhance your skills, knowledge and approaches. Our collaborations with industry will foster professional working practices, further preparing you for employment once you’ve graduated. You’ll also be assessed though; 1:1 or small group tutorials, lectures and seminars, portfolio and presentations, written assessments, sketchbooks, group critiques and self-directed study.


How to apply

Application codes

Course code:
FPC1
Institution code:
B94
Campus name:
High Wycombe Campus
Campus code:
-

Points of entry

The following entry points are available for this course:

  • Year 1
  • Year 2
  • Year 3

International applicants

Visit bnu.ac.uk/international to find out more about applying to BNU as an international student!

Entry requirements

Qualification requirements

Please click the following link to find out more about qualification requirements for this course

https://www.bnu.ac.uk/study/general-entry-requirements

Additional entry requirements

Interview

Portfolio


English language requirements

TestGradeAdditional details
IELTS (Academic)6We require an IELTS score of 6.0 (with no element lower that 5.5) or a recognised equivalent.

If English is not your first language or if you have studied in a non-majority English-speaking country, then you will typically be required to demonstrate your English language ability (speaking, listening, reading & writing) by way of a test such as IELTS.

BNU English Language Requirements

https://www.bnu.ac.uk/study/general-entry-requirements


Student Outcomes

Operated by the Office for Students
80%
Employment after 15 months (Most common jobs)
85%
Go onto work and study

The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.

Fees and funding

Tuition fees

England £9535 Year 1
Northern Ireland £9535 Year 1
Scotland £9535 Year 1
Wales £9535 Year 1
Channel Islands £9535 Year 1
Republic of Ireland £9535 Year 1
EU £15150 Year 1
International £15150 Year 1

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .

Additional fee information

Buckinghamshire New University tuition fees cover the cost of instruction, assessment, and core academic materials. However, additional costs may be incurred for course-related items or requirements, such as, but not limited to: - Text books and supplementary reading materials - Specialised equipment or resources required for specific courses - Field trips, placements, or external activities - Printing, photocopying, and binding - Accommodation, travel, and living expenses Additional costs will vary by course. It is your responsibility as a student to budget for any additional expenses associated with your studies. For further details on what is included in your tuition fees, please check bnu.ac.uk/fees-and-funding

Sponsorship information

There are several ways you can fund your studies, including sponsorship and student loans. You may be able to use ELCAS credits for some of our courses. We also have scholarships and bursaries to help support our students.

Fashion Promotion and Communication at Buckinghamshire New University - UCAS