Course summary

The global sports market is seeing prolific growth – and it is now estimated to be worth between $600-700 billion a year to the global economy. Our course helps you acquire the skills and attributes to become a leader in this dynamic, growing sector, upon successful completion.

• Aims to prepare you to be a professional sports management practitioner

• Ranked 5th for overall satisfaction in Business and Management (Postgraduate Taught Experience Survey (PTES) 2023)

• Opportunities to gain real world industry experiences with our Professional experience opportunities.

• Opportunities to do a consultancy project supported by an internship2 during the Project module which could greatly enhance your employability, upon successful completion of this and the course overall.

• Volunteering opportunities (e.g. Aston Villa, Coventry Blaze; ECB/ICC) and opportunity to go on international field trip to Lausanne, the Olympic Capital.

• Develop your analytical and creative skills, crucial for sound decision making, innovative problem solving and developing flexible business strategies, through the extensive use of examples, case studies, group work and projects.

• The opportunity to develop management and leadership skills through the study of a module accredited by the Chartered Management Institute in your final semester. Please see the Accreditation and Professional Recognition section for further details.

• Supported by expert staff with experience of the sport sector, as well as having the opportunity to attend numerous guest lectures given by industry professionals throughout the year (subject to availability).