20May
PostgraduateCourse summary
Overview On this MSc Digital Business Management Master's degree course you'll gain a comprehensive understanding of Artificial Intelligence (AI) and its role in transforming business practices, decision-making, and strategy. Through lectures, case studies, and practical activities, you'll learn about the frameworks, models, strategies and systems you can use to make effective, real-time decisions across a company's internal and external operating environments, and how leading enterprise software, including SAP applications, enables development and implementation of digital change in business You’ll explore how AI is driving the shift from rule-based automation to more advanced AI-driven transformation, enhancing decision-making for greater efficiency, and integrating Generative AI into the service industry. You’ll also develop skills in predictive analytics and learn how AI optimises business processes. Ethical considerations are embedded throughout the curriculum, helping you address data bias, knowledge reasoning, and responsible AI deployment. Industry guest speakers will share valuable insights into AI’s role in digital transformation and innovation, providing real-world perspectives on how businesses are adopting digital change. By the end of the course, you’ll be ready to lead in a technology-driven global business environment, driving digital transformation and operational success. Careers and opportunities There's significant, increasing demand for professionals with the technical skill to deliver digital transformation for businesses and create new businesses using digital technology. This makes it a perfect time to study digital business management. What can I do with a Master's degree in Digital Business Management? When you graduate, you'll have the skills and experience to manage a digital business, lead digital transformation and innovation projects, and create new business opportunities using digital technology. What can you do with a Digital Business Management degree? Areas you could work in include:
- enterprise systems
- app development
- business analytics
- general management
- internet sales and brokerage
- digital transformation
- digital marketing
- product manager
- client relationships/key accounts manager
- digital business practitioner
- digital transformation specialist
- enterprise system specialist
- digital platform specialist
- entrepreneur
Modules
The University of Portsmouth is passionate about creating career-focused modules that do more than support your studies, they empower your academic journey and prepare you for what comes next. We design modules that have: • Clear themes and skills development as you progress through each year • Assessments that feel meaningful, often based on real-world tasks rather than isolated exams • Career-enhancing opportunities such as placements, live projects, enterprise and volunteering For a full list of the modules you will study on this course, please visit https://www.port.ac.uk/study/courses/postgraduate-taught/msc-digital-business-management#modules
Professional bodies
Professionally accredited courses provide industry-wide recognition of the quality of your qualification.
- Association to Advance Collegiate Schools of Business
Entry requirements
A second-class honours degree or equivalent in a relevant subject or a master's degree in an appropriate subject. Exceptionally, equivalent professional experience and/or qualifications will be considered.
English language requirements
| Test | Grade | Additional details |
|---|---|---|
| IELTS (Academic) | 6.5 | English language proficiency at a minimum of IELTS band 6.5 with no component score below 6.0. |
| PTE Academic | 65 | An overall score of 65 with a minimum of 62 in each skill. |
| TOEFL (iBT) | 91 | 91 with a minimum of 20 in Reading, 19 in Listening, 21 in Speaking and 20 in Writing. |
| Cambridge English Advanced | Cambridge English: Advanced (CAE) (taken after January 2015). An overall score of 176 with no component score less than 169. | |
| Cambridge English Proficiency | Cambridge English: Proficiency (CPE) (taken after January 2015). An overall score of 176 with no component score less than 169. | |
| Trinity ISE | Trinity College Integrated Skills in English (ISE) Level III with a Pass in all 4 components. |
Fees and funding
Tuition fees
| EU | £18600 | Year 1 |
| England | £11200 | Year 1 |
| Northern Ireland | £11200 | Year 1 |
| Scotland | £11200 | Year 1 |
| Wales | £11200 | Year 1 |
| Channel Islands | £11200 | Year 1 |
| Republic of Ireland | £11200 | Year 1 |
| International | £18600 | Year 1 |
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
If you're an EU student you may be eligible to receive our EU Scholarship. More information about this scholarship can be found here: port.ac.uk/study/international-students/tuition-fees/tuition-fees-for-eu-students
Fees are accurate at the time of publishing and are subject to change at any time without notice. Please check the course page on our website for the most up to date fee information.
All fees are subject to annual increase.
For more information about fees, go to port.ac.uk/study/masters-and-postgraduate-taught/fees-and-funding
Provider information
University of Portsmouth
University of Portsmouth
Mercantile House
Hampshire Terrace
Portsmouth
PO1 2EG