Course summary

Our BSc Business Management with Communications programme, with teaching from industry experienced staff, sees students gain graduate jobs globally, with alumni at Jaguar Land Rover, Barclays, Lloyds, Disney, PwC, Ogilvy, Edelman, Sky, Channel 4 and McCann. Why study this course BSc Business Management with Communications offers an exciting mix of a solid business management programme with a twist of creativity. It equips you with the knowledge and skills needed to understand business, management, marketing and communication on both a national and global scale. This established programme benefits from Birmingham Business School’s strong links with global companies, with teaching from industry experts. Students enjoy hands-on application of theory in a series of workshops, supported by industry professionals. Practical small group workshops facilitate experiential learning in a creative environment, allowing you to explore and devise communications and marketing collateral for business. You will also study a wide range of topics from the Business Management programme, allowing you to keep your career options open, and to demonstrate a broad understanding of business and a wide range of transferable skills. -If you don’t already have a placement element in your degree our Professional Development Module (in final year) is a placement-based module providing a learning experience that will help bridge the gap between your current academic life at Birmingham and your future professional life. -We are the 3rd most targeted university of top UK employers (High Fliers Research 2023). -Birmingham Business School is consistently found in international ranking tables and accredited by leading bodies, AMBA, EQUIS and AACSB. The triple-crown accreditation confirms our position within an elite group. -Our strong links with industry mean that rigorous undergraduate academic study is combined with a real practical focus, leading to excellent job opportunities for our students. Your programme of study Your first year provides a broad-based business management foundation with Principles of Marketing as a foundational module, including specialist communications guest lectures. In your second and final years you will study contemporary communications strategies with more Marketing options to suit, whilst uniquely building a portfolio via creative campaign workshops, including producing marketing video for the web. In the final year there is the opportunity to undertake a summer placement, for example with a public relations, marketing or social media agency, or you will complete an internship for a large company in a marketing or communications role.