Skip navigation
Business Analytics at Birkbeck, University of London - UCAS

Course options

There are other course options available which may have a different vacancy status or entry requirements – view the full list of options

Course summary

Our MSc Business Analytics is designed to enhance your skills in data analysis and evidence-based decision-making. It is ideal if you are looking to develop your knowledge and technical skills in an area of high demand by all types of organisations. Why choose this course?

  • This course will enable you to understand and contextualise big data and business analytics.
  • You will learn how to critically apply a range of analytical techniques in business functions and propose tactically viable recommendations based on the analysis.
  • The course will give you the chance to practise effectively communicating the results and outcomes of analysis, including writing reports and giving coherent and professional presentations.
What you will learn This course provides a blend of technical, quantitative modules in data analytics alongside more applied business-focused modules that will develop your ability to make data-driven decisions within a business and organisational setting. You will develop the skills to analyse and interpret data to generate insights and intelligence, apply forecasting methods to model scenarios that inform organisational decision-making and solve complex business problems, and communicate technical information to different audiences. How you will learn You will be taught using a variety of means including pre-recorded lectures, seminars, online discussions, Moodle discussion forums, self-directed study, reading, activities in the computer laboratories and one-to-one discussions with tutors (in particular during dissertation supervision meetings). You will also take part in practical sessions on data analytics, simulation and other statistical data analysis exercises using available datasets, web analytics services and established analytical tools to enhance your knowledge, skills and understanding in business analytical techniques. Highlights
  • Our academic staff are active researchers as well as enthusiastic teachers, and regularly publish cutting-edge articles in the world's leading journals. We have particular research strengths in international business and strategy, the management of innovation and entrepreneurship, human resource management, corporate governance, sports management, and marketing, as well as financial management and accounting.
  • We engage in significant collaborative research and have excellent contacts with many public and private sector organisations, professional bodies and researchers at other academic institutions.
  • Birkbeck students are drawn from a diverse range in terms of age and academic, social and cultural backgrounds. This creates a stimulating and supportive learning environment.
  • Birkbeck is based in Bloomsbury in central London, which is a centre for international business.
  • You will have access to Moodle, our online learning resource where all information and materials relating to your programme of study and modules are available, as well as the Birkbeck Library with its wealth of digital resources.
Careers and employability On graduating, you'll have an array of important transferable skills, including:
  • strategic thinking
  • effective communication
  • the ability to apply numeracy and quantitative skills, including the use of models to answer organisational questions
  • qualitative research skills
  • the ability to recognise ethical dilemmas in analytical situations, and to apply ethical, stakeholder and organisational values to situations and choices.
This Master's degree will prepare you for analytics roles, such as business analyst, insight analyst or data analyst in a business or management setting within large as well as small, start-up organisations. If you are interested in further study it will also provide you with a strong foundation for PhD research in this area.

Modules

For information about course structure and the modules you will be studying, please visit Birkbeck’s online prospectus.

Assessment method

A mix of individual coursework assignments (the practical application of data analytics, simulation and statistical techniques), group work, reports, presentations and a final project report.


How to apply

International applicants

If English is not your first language or you have not previously studied in English, our usual requirement is the equivalent of an International English Language Testing System (IELTS Academic Test) score of 6.5, with not less than 6.0 in each of the sub-tests. If you don't meet the minimum IELTS requirement, we offer pre-sessional English courses and foundation programmes to help you improve your English language skills and get your place at Birkbeck.

Entry requirements

Our standard postgraduate entry requirement is a second-class honours degree (2:2 or above) from a UK university, or an equivalent international qualification. This degree is designed for graduates who are new to business analytics. The course is heavily quantitative in nature therefore some prior experience in quantitative skills would be beneficial. For those applicants without prior experience in statistics, a short introductory statistics course will be provided. Applications are reviewed on their individual merits and your professional qualifications and/or relevant work experience will be taken into consideration positively. We actively support and encourage applications from mature learners.


Fees and funding

Tuition fees

England £7260 Year 1
Northern Ireland £7260 Year 1
Scotland £7260 Year 1
Wales £7260 Year 1
International £11205 Year 1

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .

Additional fee information

Students are charged a tuition fee in each year of their course. Tuition fees for students continuing on their course in following years may be subject to annual inflationary increases.
Business Analytics at Birkbeck, University of London - UCAS