Course summary
INTRODUCTION Welcome to BA (Hons) International Esports Business & Events Management (with Foundation Year) at the College of Esports. This course prepares students for tertiary study and develops their understanding of the Esports industry, exploring topics such as events management, marketing, sponsorship, finance, and global trends. Teaching modules are bolstered by the unique CoEs TRI-Curriculum approach, which enhances your social capital through the development of your talent, resilience, and identity in preparation for the exciting and international world of Esports. WHY STUDY THIS COURSE? The Foundation Year/Level 3 provides a strong academic and practical base, ensuring you are fully prepared to thrive in your undergraduate degree. Whether you are transitioning from a different field, returning to education, or looking to enhance your skills, the Foundation Year offers structured support in academic writing, research, and interpersonal skills. You will develop essential problem-solving, teamwork, and communication skills that are vital for success in higher education and a future professional career. From Year 1/Level 4 onwards, this course provides a unique pathway for students to develop expertise in the strategic, operational, and managerial aspects of esports events and business. Whether you aspire to manage large-scale esports tournaments, develop esports brands, or create innovative digital marketing strategies, this course prepares you for the fast-evolving esports ecosystem. Students will gain: A deep understanding of the global esports industry, including business models, tournament operations, and revenue generation. Hands-on experience through real-world projects and event planning, preparing you for career opportunities in esports management, sponsorship, and marketing. A strong foundation in governance, regulation, and ethical considerations impacting esports organizations. As students’ progress through each level, they will refine their skills with hands-on projects, live event planning, and industry collaborations, preparing them for leadership roles in sectors including but not limited to Esports Events Management, Production & Broadcasting, Sponsorship & Partnership Management, Tournament Operations & Logistics, Business Development, Venue & Live Event Operations, Marketing & Fan Engagement. THE AIMS OF THIS COURSE:
- Develop business, marketing, and event management expertise specific to the esports industry. Provide hands-on experience in planning, executing, and evaluating esports events at various scales.
- Build strategic thinking, leadership, and financial planning skills for esports organisations. Ensure students understand governance, sponsorship, and legal considerations within esports.
- Prepare students for careers in event management, business strategy, marketing, sponsorship, and operations within the global esports industry.
Modules
Foundation Year/30 Credit Units: Academic Skills and Personal Development Contemporary Issues in Esports Employability Skills in Esports Leadership Through Esports Year 1 - Level 4 / 20 Credit Units Marketing & PR for Events Foundations of Leadership and Management Technology for Esports Events SEO & Digital Marketing Global Esports Management and Events Industry International Esports Business Environment Year 2 - Level 5 / 20 Credit Units Enquiry Based Learning and Research Practice Sustainable Events Management Esports Events Monetisation Esports and Social Enterprises Managing Customer Experience Esports Regulation, Rules and Risks Year 3 - Level 6 / 20 Credit Units Research Project Managing Events & the Law Professional Development Placement Strategic Entrepreneurship Strategic Events Management Managing HR for Events Modules are subject to change.
Qualified teacher status (QTS)
To work as a teacher at a state school in England or Wales, you will need to achieve qualified teacher status (QTS). This is offered on this course for the following level:
- Course does not award QTS
How to apply
14Jan
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- CE07
- Institution code:
- E71
- Campus name:
- College of Esports
- Campus code:
- -
Points of entry
The following entry points are available for this course:
- Foundation
International applicants
N/A
Entry requirements
Qualification requirements
UCAS Tariff - 48 points
A level - DD
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) - MMP
Student Outcomes
Operated by the Office for Students
There is no data available for this course. For further information visit the Discover Uni website.
Fees and funding
Tuition fees
| England | £5760 | Year 1 |
| Northern Ireland | £5760 | Year 1 |
| Scotland | £5760 | Year 1 |
| Wales | £5760 | Year 1 |
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
The fee for the foundation year (Year 0) of this course is £5760 for this initial year only.
For all subsequent years, fees will be charged at the capped fee which is currently £9,535 per year.
Sponsorship information
We offer scholarships via our School & College Partner Programme for students studying at our partner institutions. Please ask your current School/College for details. Our School & College Partner Programme (SCPP) is aimed at schools and colleges that currently deliver (or will deliver) the Pearson BTEC in Esports, as well as schools and colleges with a passion for the esports sector. As we are the exclusively accredited university-level institution by the British Esports Federation, we perfectly complement the progression from the accredited BTEC in Esports by Pearson, thus ensuring that students progress from one accredited course to another in a seamless manner. For more information visit https://collegeofesports.ac.uk/school-college-partnership/
Provider information
College of Esports
Lee Valley VeloPark
Abercrombie Road
Queen Elizabeth Olympic Park
London
E20 3AB