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Sports Business Management with a Foundation year at Keele University - UCAS

Keele University

Degree level: Undergraduate

Sports Business Management with a Foundation year

Course options

2025 - 20262026 - 2027
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This course is not open to application until the 13th May 2025.

Keele University has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.

Open days

27Jun
Keele University - Undergraduate Open Day
Undergraduate
28Jun
Keele University - Undergraduate Open Day
Undergraduate
16Aug
Keele University - Undergraduate Open Day
Undergraduate

Course summary

Foundation Year Our Foundation Year provides an excellent alternative route to Keele, providing a unique opportunity to better prepare for your chosen degree, and with guaranteed entry onto your undergraduate course once you successfully complete your Foundation Year. This extra year of study can improve your academic skills, expand your subject knowledge, give you a better understanding of higher education and, perhaps most importantly of all, build your confidence. On the Keele Foundation Year, you'll study on campus, joining our undergraduate community from the outset, with access to all the facilities and support that you'd get as an undergraduate student at Keele. Sport Business Management The sports industry - a fast-paced, global sector with exciting career possibilities. If you love sport and aspire to work in this dynamic field, our Sports Business Management BA will develop your understanding of the inner workings of the industry and help you to build a comprehensive set of business skills so you can achieve your goals. Why choose this course?

  • Expand your sports industry knowledge and develop essential business skills to transform your passion for sports into a thriving career
  • Gain a competitive edge with our Professional and Academic Development Programme
  • Option to spend a year working in industry, or undertake an entrepreneurship year
  • Opportunities to study abroad
  • Study alongside innovative companies based in Keele Business School
Develop a thorough understanding of the complexities of the sports industry with our Sports Business Management degree. Build a portfolio of essential and transferable business skills for a variety of sports careers such as sports management, sports marketing or event coordination. You will explore core topics such as managing sports organisations, examining governance and regulatory frameworks, and understanding the ethics around sportswashing, greenwashing and sponsorship. Growth areas such as esports, environmental sustainability and women’s sports are studied and you will gain an insight into the intricacies of areas such as sports marketing, sponsorship, consumer behaviour, media relations and researching future trends. You'll develop a broad understanding of the leisure sector, discovering the importance of sport and leisure in society, politics and the economy and examine aspects such as hospitality, tourism and events. About Keele Keele University was established in 1949 by the former Vice-Chancellor of Oxford University. Founded to meet the needs of a changing world, Keele has always had a pioneering vision to be a different kind of university. We excel in both teaching and research, with some of the most satisfied students in England, and research that is changing lives for the better at a regional, national and global level. Our beautiful 600-acre campus is one of the biggest in Britain – but all the most important services and facilities are on your doorstep, with accommodation, teaching spaces, facilities including a medical centre, sports centre and pharmacy, and a range of shops, eateries and entertainment venues – including the Students’ Union – clustered around the centre.

How to apply

This course is not open to application until the 13th May 2025.

14Jan

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application codes

Course code:
N881
Institution code:
K12
Campus name:
Main Site
Campus code:
-

Points of entry

The following entry points are available for this course:

  • Foundation

Entry requirements

Qualification requirements

Student Outcomes

Operated by the Office for Students

There is no data available for this course. For further information visit the Discover Uni website.

Fees and funding

Tuition fees

No fee information has been provided for this course

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .

Additional fee information

Please note, our fees for 2026 entry will be available soon. Although we review our fees annually and these may change, our 2025 entry fees are detailed on our course pages, and a summary is available on our website: keele.ac.uk/study/undergraduate/tuitionfeesandfunding/undergraduatetuitionfees/
Sports Business Management with a Foundation year at Keele University - UCAS